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Digital Marketing Strategist
2 months ago
Managing Consultant Marketing Services, Advisors and Consulting Services
Job Summary:We are seeking a highly skilled Marketing Consultant to join our team at Mastercard Data & Services. As a Marketing Consultant, you will be responsible for leading the strategy development and implementation of campaigns and engagements for clients.
Key Responsibilities:- Deliver exceptional digital marketing initiatives guided by data analytics, ensuring measurable business impact.
- Take charge of client projects, collaborating to conceptualize and execute impactful campaigns.
- Lead the creation and end-to-end execution of Marketing Services projects focusing on financial performance and impact.
- Implement data-driven digital marketing solutions, including campaigns, marketing automation, and lifecycle management initiatives.
- Ensure operational project execution within agreed milestones and budget.
- Manage creative development and media planning, meeting high-quality standards aligned with client needs.
- Assess, recommend and improve the performance of client's marketing activities by using data insights and data visualization tools.
- Hands-on Experience: extended experience in integrated marketing, with a strong focus on digital marketing planning and data-driven implementation.
- Proven track record in managing client accounts and leading digital marketing solutions.
- Ability to plan and execute marketing strategies and campaigns across key marketing channels to drive impactful outcomes.
- Thrive in a matrix organization structure, manage internal and external stakeholders effectively.
- Excellent communication and presentation skills, capable of influencing colleagues and clients on the value of digital marketing projects.
- Show the ability to ideate, manage, and roll out complex and competitive digital marketing initiatives.
- Relevant marketing degree or equivalent experience needed.
- Ability to communicate effectively in English and the local office language (if applicable).
- Eligibility to work in the country where you are applying, as well as apply for travel visas as required by travel needs.
All activities involving access to Mastercard assets, information, and networks come with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
- Abide by Mastercard's security policies and practices.
- Ensure the confidentiality and integrity of the information being accessed.
- Report any suspected information security violation or breach.
- Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
