E-Commerce Strategist

2 days ago

Brisbane, Queensland, Australia Concentis Full time

We are seeking an experienced E-Commerce Strategist to join our team at Concentis in Gladstone, QLD.

The successful candidate will be responsible for enhancing our e-commerce platform and driving key metrics such as conversion, retention, and lifetime value.

Job Description:

As the E-Commerce Coordinator and Stock Purchaser, you will oversee all aspects of our eCommerce strategy, manufacturing and designing teams while ensuring a seamless and engaging shopping experience for our customers.

  • Manage and oversee the daily operations of Shopify e-commerce websites.
  • Develop and implement strategies to increase online sales and boost customer engagement.
  • Oversee SEO, SEM, PPC, email marketing and social media strategies to maximize reach and ROI.
  • Create and monitor ads across many social media outlets inc. TikTok and Meta.
  • Collaborate with developers to optimise functionality of existing sites, enhance user experience (UX), and site performance.
  • Utilise data analytics tools to track campaign performance, customer behaviour, and market trends.
  • Work hand-in-hand with department head in liaising with manufacturers, designers and production team for procurement of stock.
  • Develop schedule for merchandise releases/promotions for the year ensuring to meet deadlines set by management.
About You:

To be successful in this role, you will need:

  • Strong hands-on experience and in-depth knowledge of Shopify, including customisation, apps, and integrations.
  • Experience with digital marketing, communications and EDM.
  • Demonstrated success in developing and implementing ecommerce strategies that drive ROI.
  • Excellent analytical skills with the ability to interpret data and make informed decisions.
  • Time management, organisation skills and the ability to work autonomously.
  • Experience liaising with offshore and local manufactures, with the ability to produce and finalise purchase orders.
  • Solid knowledge of SEO, SEM, and digital marketing best practices.
Benefits:

We offer a family-friendly company culture, coastal living opportunities, regular team and podcast events, and professional development and training.

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