Digital Marketing Strategist

22 hours ago


Brisbane, Queensland, Australia Culture Kings Full time

Culture Kings is a leading streetwear and fashion retailer with a strong presence in Australia, New Zealand, and the United States.

We are seeking an experienced Digital Marketing Strategist to join our team and drive the growth of our e-commerce stores through effective optimization strategies.

The ideal candidate will have at least 5 years of experience in an SEO role, with a focus on large e-commerce brands. They will be responsible for developing and implementing comprehensive SEO strategies to improve search engine rankings and drive organic traffic that ultimately leads to sales and profit growth.

Key Responsibilities:

  • Develop, implement, and manage comprehensive SEO strategies to improve search engine rankings and drive organic traffic that ultimately leads to sales and profit growth.
  • Conduct regular SEO audits to identify opportunities for improvement.
  • Analyze keyword trends and competitor strategies to refine and optimize content.
  • Optimize website content, meta tags, images, and URLs to improve search visibility.
  • Ensure all on-page elements follow SEO best practices and are aligned with the latest algorithms.
  • Collaborate with content creators to develop SEO-friendly content that aligns with business goals.
  • Address technical SEO issues such as site speed, mobile responsiveness, and crawlability.
  • Implement structured data, schema markup, and other technical enhancements.
  • Monitor and manage the website's backlink profile to ensure quality and relevance.
  • Utilize SEO tools to track, report, and analyze website performance and search engine rankings.
  • Provide regular performance reports and actionable insights to stakeholders.
  • Optimize for local search results, particularly for store locations in Australia, New Zealand, and the United States.
  • Stay current with the latest SEO trends, algorithm updates, and best practices.

Salary: $120,000 - $150,000 per annum, depending on experience.



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