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Senior National Account Manager
2 months ago
The Senior National Account Manager will be responsible for developing and executing commercial strategies to drive sustainable growth with Ferrero wholesale customers.
Main Responsibilities- Develop and execute Ferrero Business strategies with relevant customer(s) using the triple win approach of achieving positive outcomes for the consumer, customer, and Ferrero.
- Manage customers and support senior sales management engagement with them.
- Negotiate case deals, price points, and activation activities across key customers, manage cost price increases where relevant with key wholesalers/retailers.
- Hold responsibility for accurate forecasting for relevant customers.
- Be accountable for completing daily, weekly, and monthly reporting as required; ensuring all key stakeholders receive them in a timely manner.
- Complete field activation briefs for all key activations in a timely and accurate manner.
- Identify and propose opportunities for business development and growth.
- Work with relevant functions and teams to ensure an aligned position on customer activity; develop cross-functional teams to achieve customer business objectives (supply chain, category, shopper marketing, commercial planning, etc.).
- Support the development and application of company processes and guidelines for business planning, product, stock, and freshness management.
- Deliver targets for growth for key customers and monitor performance internally and externally, highlighting the main gaps, causes, and opportunities.
- Design and implement solutions to specific performance issues.
- Manage the assigned budget to propose and achieve the assigned client sales volume/value budget within commercial guidelines.
- Be accountable for loading accurate accruals into SAP TM and timely and accurate completion of the SAP TM claims process.
- Build customer-centric capability across the organization and support the team member's professional development, promoting and maintaining a high level of employee engagement.
- University degree.
- Relevant experience in FMCG with a comprehensive knowledge of the industry and market.
- Experience with wholesale, channel, and customer plans, as well as commercial logistics, sales, field, and merchandising processes.
- Strong analytical and account management skillset, financial understanding, and budget management.
- Negotiation and leadership skills with the ability to use insights to generate ideas for growth strategies.
- Strong forecasting skills with high accuracy.
- Proactivity, high result-orientation, resilience, conflict management with the ability to work under pressure and meet deadlines.
- Ability to build strong relationships quickly and negotiate win-win deals for Ferrero and our customers.
- Strong people management, ability to work across teams and cross-functionally, being a good team player and contributor.
- Good knowledge of MS Office tools, SAP TM knowledge is considered a strong plus.