Strategic Marketing Professional

1 week ago

Sydney, New South Wales, Australia beBeeBrand Full time $90,000 - $120,000

**Marketing Role:**

As a leading betting brand, it is extremely important that our brand develops alongside business growth.

As part of this evolution and the continued expansion of the marketing team, an opportunity has arisen for the position of Brand Manager based in Sydney.

This exciting new role will work closely with the brand marketing leadership team and ATL media colleagues to support on brand strategy projects.

The successful candidate will be responsible for ensuring strategic alignment and creative excellence in all customer communications.

They will also activate the strategy through the development of media approach and the implementation of comprehensive marketing campaigns.

**Required Skills and Qualifications:

  • Excellent written and verbal communication skills with the ability to use a range of communication styles and methods to engage audiences.
  • Commercial acumen and building insight into action.
  • Strong brief writing and creative judgement skills.
  • Creative with the ability to develop innovative solutions to marketing challenges and experienced in delivering effective marketing across a range of channels.
  • Data literate and KPI focused with the ability to determine the correct measurement metrics.
  • Full end to end brand fundamentals.
  • Collaborative, proactive and effective at presenting.

**Benefits:

The ideal candidate will have experience in developing, executing and analysing brand and direct response marketing campaigns across a range of channels.

They will also have an understanding of how to transform objectives into briefs and marketing plans.

Experience in managing creative and media agencies for optimised outcomes is highly desirable.

**Other Responsibilities:**

The successful candidate will align and execute the brand marketing plan with clear objectives and evaluation.

They will also support the development of brand marketing professionals in the wider brand team.

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