Strategic Marketing Professional

3 days ago

Sydney, New South Wales, Australia beBeeMarketing Full time $90,000 - $120,000

Our team is looking for an experienced professional to develop and execute strategic marketing programs across the Australia & New Zealand region. This role will drive brand awareness, generate leads and accelerate pipeline opportunities.

The ideal candidate will be a self-starter with a track record of developing successful programs that generate leads through campaigns focused on new business and customer marketing.

You will build relationships with key internal stakeholders to directly impact regional revenue.

You will also be responsible for managing vendors across PR, content, events and more.

We focus on demand generation to drive sales by working closely with regional sales leadership and global cross-functional teams.

Key Responsibilities:

  • Develop and execute an integrated marketing program to generate leads, drive revenue and generate cross-sell and upsell opportunities
  • Create high-performing SEO content to elevate our brand
  • Track demand generation progress against campaign goals and overall business quarterly and annual goals
  • Use insights to drive improvement and efficiencies in marketing planning and execution

Requirements:

  • 3 years of experience in strategic marketing with a focus on demand generation, event marketing, and content marketing
  • Proven track-record of success in partnering with sales to drive revenue
  • Hands-on experience with CRM and marketing automation tools - Marketo experience is preferred
  • Ability to think strategically and develop comprehensive, data-driven marketing plans

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