Digital Marketing Strategist
11 hours ago
As a Digital Marketing Strategist – Engagement at Teachers Health, you will play a key role in crafting targeted communications that foster member engagement and retention.
The estimated salary for this position is around $80,000 - $110,000 per year, depending on experience and qualifications.
Job DescriptionWe are seeking an experienced digital marketing professional to join our team. In this role, you will be responsible for planning, developing, and executing campaigns that support the Member Experience team's initiatives to engage our members.
- Develop and execute eDM campaigns in Salesforce Marketing Cloud to support Member Experience initiatives.
- Design and build eDM assets such as templates, banners, and graphics, ensuring consistency with our brand and enhancing the visual appeal of communications.
- Manage and optimise the email marketing calendar to ensure timely delivery of campaigns that support member initiatives.
- Analyse eDM performance metrics and provide insights and recommendations to improve open rates, click-through rates, and overall campaign effectiveness.
You will work closely with cross-functional teams, including Design, Communications, and Information Services, to ensure seamless execution of digital asset development.
BenefitsWe offer a range of benefits, including:
- 6 weeks of annual leave
- 18 weeks paid parental leave for eligible employees
- Hybrid working model
- Subsidised private health insurance and discounts on our products and services
- Fantastic central location in Surry Hills
To be successful in this role, you will need:
- 3+ years marketing experience
- Demonstrated experience working in digital paid advertising
- Experience in building and optimising eDM campaigns, including hands-on experience with email marketing platforms (Salesforce Marketing Cloud required)
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