E-Commerce Manager
1 day ago
About Groupe Clarins
Groupe Clarins is a global leading skincare and make-up company, committed to making life more beautiful and passing on a more beautiful planet.
We are a family-owned business with a fierce passion for innovation and spirit of independence, operating in more than 100 countries and accelerating our development on all other continents.
The Role
We are seeking an E-Commerce Manager to develop and execute strategic plans to drive and accelerate our Online presence through Direct to Consumer (DTC) businesses via our Australia & NZ Clarins websites.
Key Responsibilities
- Manage sales forecasting and drive the performance of ANZ E-Commerce sites to achieve sales targets, including defining strategy and campaign planning.
- Regularly prepare E-Commerce reports and provide data-driven recommendations to improve metrics.
- Plan and guide the team to execute online animation plans (including promotions, emails, special offers, CRM, virtual services, paid media, and online media) in line with local market needs and competitors' benchmarks.
- Track and review demand planning by SKU, monitor and control products deliveries and returns in e-commerce warehouse, and provide 3PL order forecasting and upcoming promotional information for smooth delivery.
- Lead the overall paid media planning and operations for ANZ, including buying, content strategy, overall campaign strategy, full funnel strategy, optimization, and reporting.
- Oversea technical configuration of website to ensure content is aligned to local regulation and constantly monitor performance and optimisation opportunities.
- Collaborate with media agencies to improve e-commerce results and contents.
- Lead, develop, and mentor direct reports, support the team in delivering on KPIs and sales targets, and build and maintain effective relationships.
- Ensure the team is up to date on all products, services, and market trends.
Requirements
- Minimum 5 years' E-Commerce and Digital business experience, preferably in Consumer Goods/Beauty Industry.
- Experience in managing an E-Commerce P&L on.
- Experience in managing media planning and digital agencies.
- Strong presentation skills with excellent verbal and written communication.
- Strong analytical skills and problem-solving capabilities.
- Knowledge of Demandware/Salesforce commerce cloud, or any other E-Commerce platform.
- Knowledge of key acquisition platforms for Search, Display, Social (Google, Facebook, YouTube, Instagram), and analytics (Google Analytics, Omniture, Tag Management Systems).
- Experience with project/task management software systems, Agile methodology tools (Confluence/JIRA/Wiki) is a plus.
About You
- Customer-focused, results-oriented, and passionate about customer engagement.
- Digital-minded with an awareness of online trends and innovations.
- A strong collaborator with influencing skills to bring people together to solve problems.
- Open-minded, adaptable, and flexible in an evolving environment.
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