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Category Development Manager

2 months ago


Berkeley Vale, New South Wales, Australia Sanitarium Full time
About the Role

We are seeking a highly motivated and analytical Category Development Analyst to join our Emerging Channel team at Sanitarium. As a key member of our team, you will be responsible for developing our categories in the fast-changing Energy & Convenience channel and International Markets.

Key Responsibilities
  • Work with the sales, category, and marketing teams to develop category vision and strategies to unlock profitable growth.
  • Manage the retailer range review process, providing detailed category performance metrics, growth opportunities, and comprehensive range & space recommendations that deliver on these growth objectives.
  • Collaborate with retailers to set strategic direction, unlocking growth opportunities for priority segments and accounts.
  • Monitor performance of category product portfolio, including competitors ranges, to ensure our brand strategy is optimal.
  • Provide input into NPD process, assisting in setting of goals and objectives for new products and supporting go-to-market strategies.
Requirements
  • Tertiary qualifications in Marketing, Commerce, or Business.
  • 3+ years' experience in Marketing, Sales, or Category.
  • Nielsen scan/panel experience preferred but not essential.
  • Advanced skills in Microsoft Excel & PowerPoint.
  • Strong commercial acumen.
About Sanitarium

Sanitarium believes in the potential of every Australian to live well. We are Australian owned and proud to produce some of Australia's most loved products, from Weet-Bix to UP&GO and So Good. We are an organisation driven by our mission, vision, and values.

Our Culture

We are passionate about fostering an environment in which you can flourish and grow, where you feel valued and know that you can make a difference. We offer a range of benefits, including half-day Fridays, access to a range of workplace health and wellbeing initiatives, and continuous learning and development opportunities.