
Marketing Director for Customer Experience
2 weeks ago
This is a 12-month parental leave cover for a Marketing Director position.
About the Role- Lead strategic marketing initiatives across product portfolios, including launches and retention programs.
- Collaborate with Product and Digital teams to align marketing efforts with business goals.
- Develop customer segmentation and personalisation strategies using data and AI.
- Manage external vendor relationships and measure campaign performance.
- Proven leadership experience in retail banking customer marketing.
- Deep expertise in CRM, customer acquisition, engagement, retention, portfolio growth and full-funnel marketing.
- Excellent commercial acumen and fluency in customer data.
- A growth mindset and adaptability to thrive in a fast-paced environment.
- Discounted Health Insurance
- An additional Rest Day
- An IMPACT day to volunteer on approved sustainability activity
We value diversity, equity, and inclusion. We're committed to creating an environment where everyone feels valued and empowered to contribute their best work.
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