
Global Brand Strategy Lead
8 hours ago
Job Overview
This role is responsible for developing and implementing global brand plans, collaborating with cross-functional teams to identify market opportunities, and contributing to category analysis.
About the Role
- This position plays a crucial part in driving business growth by creating and executing annual global brand strategies, identifying gaps in the market, and supporting product development initiatives.
- You will work closely with marketing teams worldwide to ensure production of assets and content aligns with territory launch plans, enhancing the overall brand experience.
- Key responsibilities include driving the Business Development Objectives (BDO) process, ensuring alignment among internal stakeholders, and participating in the development of exclusive products that meet brand DNA standards.
- In addition, this role involves identifying cost efficiencies and leading annual budget planning for the brand portfolio.
Key Qualifications
- This role requires strong interpersonal and communication skills, enabling effective information flow within the organization.
- A strong finance background and analytical skills are essential for success in this position.
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