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Digital Marketing and Growth Expert
2 weeks ago
This is an exceptional opportunity to drive performance marketing efforts and lead generation initiatives. As a digital marketing specialist, you will be responsible for leading the full lifecycle of our advertising and paid lead generation campaigns.
About the RoleOur ideal candidate will have a strong background in crafting high-impact campaigns that deliver results. You will work closely with our growth marketing team to plan and execute multi-platform ad campaigns across LinkedIn, Meta, and Google.
Key Responsibilities:- Paid Ads and Lead Generation Campaigns: Develop compelling ad creatives tailored for different audience segments and brands, and monitor performance, budgets, and bids to maximise ROI using audience targeting and retargeting techniques.
- Minimum of 5 years of hands-on experience in digital marketing with a strong focus on performance marketing and lead generation.
- Advanced knowledge of analytics platforms and a data-driven approach to decision-making.
- Extensive experience with A/B testing to refine ad copy, bid strategies, and user experiences.
- Creative thinker who can balance brand storytelling with performance marketing.
At our company, we are committed to supporting hospitality businesses with innovative solutions. If you are a motivated individual looking to take ownership of our performance marketing planning and reporting, we encourage you to apply. Our supportive environment will give you the freedom to grow and develop your skills.