Strategic Brand Voice Developer

2 weeks ago

Melbourne, Victoria, Australia beBeeCommunications Full time $90,000 - $120,000
Job Overview

A wellbeing company delivers health, wealth and care services for its members and community. Its social enterprise reinvests profits in sustainable products and services that matter most to its members, customers and the community.

Your New Role

We're looking for a dynamic professional to shape communication strategies that connect, inspire and engage – aligning every message with our Customer Value Proposition (CVP), brand and business goals.

Main Responsibilities:
  • Lead Internal Communications: Design and roll out a framework that keeps people informed, engaged and aligned with our values, culture and business priorities.
  • Create Content That Connects: Write, edit and manage engaging stories and updates across channels.
  • Stay Ahead with Technology: Explore and apply AI tools to create smarter, more personalised content.
  • Own the Comms Calendar: Ensure messages are timely, relevant and prioritised.
  • Be the Go-To for Urgent Messaging: Develop a streamlined system to share operational or change alerts quickly and clearly.
  • Collaborate Across the Business: Work closely with teams to deliver consistent, aligned messaging.
About You
  • 5+ years of experience as a communications specialist in a professional services environment.
  • Relevant tertiary qualifications in communications, PR or marketing.
  • Ability to design and implement communication strategies.
  • Excellent written and oral communication skills across channels.
  • Strong understanding of customer journeys and brand touchpoints.
  • Familiarity with CRM and marketing automation platforms.
  • Comfortable with or eager to learn AI-powered tools for copy.
  • Skilled at creating engaging content tailored to various platforms.
  • Strong organisational skills, able to manage communication calendars and prioritise initiatives based on impact and urgency.
What's on Offer
  • Competitive salary and bonus program.
  • Additional Wellbeing and Community leave days.
  • 14-week paid parental leave.
  • Employee Referral Program.
  • Employee Assistance Program.
  • Maxxia Rewards – discounts and benefits at selected retailers.
  • Discounts across Australian Unity.

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