Marketing Director for Commercial Growth

2 weeks ago


Melbourne, Victoria, Australia beBeeLeader Full time $200,000 - $250,000
About the Role

Gymnastics Australia is the national governing body for gymnastics in Australia. It comprises of experts, management and business leaders who support 500+ clubs, 7,000+ accredited coaches and judges, and 800,000+ participants and fans.

Job Description

The General Manager Marketing & Commercial Services elevates the sport's profile, commercial capabilities, and strategic positioning nationally. This key executive leadership role leads the Marketing and Commercial Services team to grow brand visibility, revenue, and member engagement.

Responsibilities
  • Develop and implement integrated marketing, communications, events, and commercial strategies that drive business growth.
  • Ssecure national commercial partnerships, negotiate media agreements, and drive digital initiatives to expand audience reach.
  • Deliver major national and international events that showcase the sport and meet commercial objectives.
  • Mentor high-performing teams, foster collaboration across the organisation, and align priorities with the organisation's vision.
Requirements
  • Strong commercial acumen with a proven track record in revenue generation, sponsorships, and brand strategy.
  • Experience negotiating partnerships and driving digital content initiatives to grow audience reach.
  • Ability to leverage data, content, and partnerships to develop new products and uncover revenue opportunities.
  • Understanding of the intersection between elite and community sport and how it shapes commercial and engagement opportunities.
  • Strategic, inclusive, and results-driven leadership with the ability to mentor teams and build collaboration across stakeholders.


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