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Commercial Growth Director
3 weeks ago
The Director of Client Growth is a key position within our team, responsible for developing strategies that drive client success. This leader will set the direction for solutions, foster engagement, and identify opportunities for growth by aligning commercial, creative, and operational teams.
Key Responsibilities- Develop proactive industry strategies, pitch narratives, and innovation ideas to drive client growth.
- Design and implement scalable commercial solutions aligned to client needs, audience behaviors, and market opportunities.
- Identify and shape incremental revenue opportunities across new formats, partnerships, and data-led solutions.
- Partner with publishing, product, and data teams to commercialize new ideas and deliver innovation.
- Monitor campaign performance to optimize strategy approaches and improve pitching impact over time.
- Establish and embed best practices and strategic frameworks to elevate ideation, briefing, and cross-team collaboration.
- 5+ years in a Strategy, Planning, or Commercial role within a Media, Creative, or Publishing business.
- Proven track record of supporting pitches, leading strategy development, or packaging new ideas into commercial offerings.
- Familiarity with media tools such as Roy Morgan, Nielsen Ad Intel, IPSOS, GA4, Similar Web, Sensor Tower, or social listening platforms.
- Experience developing strategic narratives, collaborating on campaign development, and measuring performance outcomes.
- Strong commercial thinker with experience in both brand and performance media strategy.
- Able to communicate complex concepts with clarity, both in writing and presentations.
- Confident in interpreting audience, client, and category insights to shape solutions.
- Skilled in cross-functional collaboration, able to connect creative, editorial, commercial, and product ideas.
- Comfortable working in ambiguity, with a bias for experimentation and continuous improvement.
