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Product Marketing Manager

4 weeks ago

Melbourne, Victoria, Australia Victorian Chamber of Commerce and Industry Full time
About the Role

We are seeking a skilled Product Marketing Manager to join our team at the Victorian Chamber of Commerce and Industry. As a key member of our marketing team, you will be responsible for developing and implementing go-to-market strategies for new and redefined products and services.

Key Responsibilities
  • Develop comprehensive go-to-market strategies and project plans for launching new or redefined products and services.
  • Assess commercial feasibility and define compelling value propositions.
  • Collaborate with senior managers and various departments to ensure alignment and effective execution of go-to-market plans.
  • Conduct market research to identify customer needs and trends, analyse data for product roadmaps and marketing strategies, and conduct post-launch evaluations.
Requirements
  • Over 3 years' experience in product marketing within a small business, startup, or service-based company.
  • Bachelor's degree in marketing, business, or a related field.
  • Understanding of market research techniques, digital marketing, and go-to-market strategies.
  • Proven track record of successful product/service launches.
  • Strong analytical mindset and experience in data-driven decision making.
  • Demonstrated commercial acumen and a strong desire to drive revenue growth.
  • Excellent communication, presentation, and stakeholder engagement skills.
  • Strong project management experience with the ability to manage multiple priorities.
What We Offer

At the Victorian Chamber of Commerce and Industry, we offer a dynamic and supportive work environment where you can make a significant impact. We value accountability, collaboration, curiosity, and excellence. A competitive salary and incentives, along with a range of employee benefits, will be offered to the successful candidate.