
Advertising Executive
19 hours ago
Campaign Lead
The Campaign Lead will oversee the development and delivery of advertising campaigns, ensuring alignment with established guidelines.
Key Responsibilities:
- Developing strategic communication plans that align with market research insights
- Coordinating with external agencies to drive campaign outcomes
- Reviewing media plans and schedules to ensure alignment with marketing objectives
- Managing paid media campaigns, including performance tracking and evaluation
- Preparing key campaign documentation, including briefs and progress reports
- Monitoring and measuring campaign success
About You:
- Bachelor's degree in marketing or related field
- Strong analytical skills
- Effective communication and project management skills
- Ability to manage multiple campaigns simultaneously
- Good understanding of current marketing trends
- Knowledge of government advertising processes is advantageous
Essential Skills:
- Strategic thinking and planning
- Communication and project management
- Media planning and buying
- Campaign measurement and evaluation
- Time management and prioritization
Achievements:
- Development of effective communication strategies
- Collaboration with cross-functional teams
- Delivery of results-driven campaigns
- Excellent problem-solving skills
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