PR & Communications Lead
4 weeks ago
As a key member of the H&M Group team, you will play a crucial role in shaping the company's brand and reputation through effective communication and public relations strategies.
Key Responsibilities:- Develop and implement global PR strategies to drive local PR activities, including media selection, pitching, events, and follow-up.
- Build and strengthen the H&M brand by developing corporate communications messaging for senior leaders and stakeholders.
- Manage crisis situations, provide support, and coordinate responses as needed.
- Communicate sustainability messaging and develop partnerships with CSR organizations.
- Plan, execute, and follow up on local internal communications activities, supporting the Marketing & Communications Manager with important internal communication initiatives.
- Lead and develop team members to strengthen the team and foster collaboration.
- Secure business results and follow up based on insights and analytics.
- Deep knowledge and experience of working with local media (fashion & corporate) and a strong network with journalists, stylists, and influencers.
- Event management experience and experience in managing external partners – PR agencies, Event agencies, etc.
- Experience with leading a team, ensuring strong collaboration and integration.
- Proven strategic communication planning, media relations, and issues/crisis management skills.
- Experience with CSR partners and sustainability.
- Experience with internal communications and corporate communications messaging.
- Impeccable communication skills and an excellent relationship builder.
- A communication degree or relevant qualification.
We offer a competitive salary, extensive development opportunities, and a staff discount card for all H&M Group brands. Our local markets also offer additional benefits and perks.
Inclusion & Diversity:H&M Group is committed to creating and maintaining inclusive, diverse, and equitable workplaces. We strive to have a fair and equal recruitment process and welcome applications from diverse candidates.
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