Retirement Product Launch Leader
1 week ago
Job Overview:
We are seeking a highly experienced leader to spearhead the launch of a new retirement product.
This critical role will drive market positioning, brand awareness, and engagement across B2B audiences.
The successful candidate will develop and execute a robust go-to-market strategy that integrates branding, content, digital, PR, events, and stakeholder engagement.
Main Responsibilities:
- Develop strategic marketing plans that drive commercial outcomes.
- Collaborate with senior leaders and external partners to ensure alignment with business objectives.
- Lead the development of a multi-channel go-to-market strategy.
- Maintain a deep understanding of the adviser landscape and its nuances.
Requirements:
- 10+ years' experience in marketing, with a focus on financial products.
- Demonstrated success in B2B marketing, with a strong understanding of the adviser landscape.
- Proven ability to develop and execute campaigns that meet sales targets and build brands.
What We Offer:
- A flexible work environment.
- Access to leading learning platforms and support in professional development.
- Health and wellbeing programs.
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