Enhance Digital Engagement

1 week ago

Melbourne, Victoria, Australia beBeeDigitalMarketing Full time $80,000 - $125,000

About the Role

This is a key opportunity to drive smarter engagement and digital delivery across the firm. As a Digital Marketing Analyst, you will play a pivotal role in enhancing marketing effectiveness.

Key Responsibilities

  • Support reporting across multiple platforms, including CRM systems, email marketing tools, reporting dashboards, and website analytics software.
  • Demonstrate expertise in marketing technologies such as CRMs, marketing automation/email platforms, website content management systems, and Google Analytics.
  • Leverage AI to analyze and interpret marketing data, driving innovative solutions and informed decision-making.
  • Assist with building website content, reporting on content performance, and conducting behavioral analytics and UX observations.
  • Contribute to data quality processes, segmentation and tagging, and support testing and refinement of data pipelines across systems.
  • Stay up-to-date with marketing analytics trends and explore opportunities to enhance reporting tools, data integration, and automation.

Requirements

  • Experience in analytics, digital marketing, reporting or data coordination within marketing contexts is essential.
  • Curiosity and analytical skills – proactively explores data, asks thoughtful questions, and uses AI to connect dots across systems to uncover meaningful insights.
  • Attention to detail – produces accurate work, spots data anomalies, and maintains quality in reports, dashboards, and documentation.
  • Strong communication skills – able to clearly explain data-driven insights to non-technical audiences and tailor messages for different stakeholder groups.
  • Adaptability and self-direction – comfortable learning new tools and adjusting to evolving business priorities, platforms, and reporting needs.

Benefits and Culture

We offer a range of benefits and a culture that values diversity, inclusion, and collaboration. Our team members enjoy hybrid and flexible working arrangements, equipment to support remote work, and access to training and development opportunities.

Development Opportunities

We are committed to helping our team members grow and develop in their careers. We offer unparalleled learning and development opportunities, challenging projects, and a supportive environment that encourages growth and innovation.

About Us

We are a global network of professionals dedicated to delivering exceptional results and making a positive impact on our clients and communities. Our unique blend of expertise, experience, and passion drives us to deliver excellence in everything we do.

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