Data-Driven Performance Analyst for Customer Team

3 weeks ago


Sydney, New South Wales, Australia THE ICONIC Full time

This is an exceptional opportunity to leverage your analytical skills and contribute to the growth of THE ICONIC, a pioneering e-commerce company in Australia.

About the Role

We are seeking a detail-oriented and data-driven Performance Analyst who will play a crucial role in maximizing our online commercial performance. As part of the Customer team, you will work closely with stakeholders to drive business success through actionable insights.

  • Prepare comprehensive weekly and monthly reports and dashboards to track key performance indicators (marketing channel performance, web and app analysis, and customer data analysis)
  • Support the forecasting cycle for the Marketing team to identify risks and opportunities for upcoming periods and assist in long-term planning
  • Conduct ad-hoc analysis related to marketing channel performance, web and app tracking, and customer analysis, supported by visualizations and clearly articulated actionable insights
  • Assist with market share analysis, and market research to identify trends, competitive landscape, and consumer preferences
Your Skills

To excel in this role, you should possess:

  • A proven experience as a Marketing Analyst, Digital Marketing Analyst, or similar role in an eCommerce environment
  • A solid understanding of digital marketing strategies, SEO principles, and online advertising
  • The ability to create insightful visualizations/graphs as required to support analysis/reporting
  • Familiarity with Google Analytics, ideally exposure to and understanding of GA4
  • Strong communication and presentation skills, with the ability to translate complex data into actionable insights
About You

We are looking for someone who is:

  • Detail-oriented with strong organizational and time management skills
  • Ability to work independently and collaboratively in a fast-paced environment
  • Commercial acumen - ability to understand how key metrics impact the business to draw appropriate insights for decision making

The estimated salary range for this position is between $80,000 - $120,000 per annum, depending on experience.



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