Marketing Efficiency Specialist

4 days ago

Sydney, New South Wales, Australia beBeeData Full time $90,000 - $120,000
Efficiency and Accuracy Specialist

We have an exciting opportunity for a specialist to drive efficiency and accuracy of digital campaign implementation and reporting, translating digital campaign data into actionable insights and recommendations.

The role will be operational, driving efficiency and accuracy of digital campaign implementation and reporting, and tactical, delivering and monitoring digital media campaigns contributing to business objectives.

Key Responsibilities Include:

  • Develop and implement digital marketing strategies to enhance brand and business unit objectives across various channels.
  • Liaise with internal teams to brief in new and updated creative across all digital campaigns.
  • Consistently track and analyse the performance of campaigns using various tools and dashboards to report frequently and in detail on campaign performance.
  • Respond to internal and external queries about digital marketing performance with confidence and accuracy.

About You:

  • Tertiary qualifications in Marketing or equivalent.
  • Experience working in a client role managing a significant performance media budget, including involvement in media planning, buying, and implementation, production, and creative, reporting, and analysis.
  • Strong competency in digital channels - Social, Display, Search from both the media and production/creative perspective.
  • Data-driven analysis and thinking, with experience dealing with data using Excel and digital dashboards.
  • Exposure to direct response campaigns and understanding of funnel marketing.

The Benefits:

Our community delivers outcomes that benefit the community at large. We work collaboratively and inclusively, building strong working relationships. Our portfolio is diverse, and so are the opportunities for professional and career development. We are committed to providing our people with broad experiences to build successful careers.

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