Lead Campaign Strategist

4 days ago

Sydney, New South Wales, Australia Spark Foundry Full time
About Spark Foundry

We are a leading modern communications business, driven by our vision of delivering award-winning and business-changing solutions. Our team is passionate about creativity and innovation, working with clients to achieve their business objectives.

Job Summary

We are seeking a highly skilled Lead Campaign Strategist to join our team. This is an exciting opportunity for someone who is passionate about campaign planning and execution, with a focus on delivering results-driven solutions.

Key Responsibilities
  • Maintain relationships with internal teams and partner agencies to deliver effective cross-channel communication plans.
  • Create clear and coherent plans that assist client business objectives, utilizing expertise in media properties and capabilities.
  • Assist the Activations team through partner briefings and negotiations, driving negotiations with publishers to secure additional incentives.
  • Monitor and optimize campaigns regularly to ensure maximum budget is spent and campaigns are performing effectively.
Requirements
  • Minimum 3 years experience in a media planning related role across digital and offline channels.
  • Preferably higher education qualifications.
  • Expert knowledge of the Australian media landscape and proficiency in using various tools such as eTAM, BMD, Roy Morgan, EMMA, eRAM, Nielsen, Sizmek and/or DCM.
What We Offer
  • A competitive salary of $85,000 - $110,000 per annum, depending on experience.
  • A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing.
  • A creative and lively office environment where people love working together.
  • Access to our Global AI Platform, Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration.

Please note that this is an estimate based on industry standards and may vary depending on location and other factors.

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