Digital Content Manager

4 weeks ago


Sydney, New South Wales, Australia IIQAF Full time

We are seeking a highly skilled Digital Content Manager to oversee the creation and publication of all written materials for business purposes, including online guides, articles, newsletters, and social media posts.

The ideal candidate will have a proven track record of managing editorial calendars, assigning blog posts to writers, and identifying gaps in content to recommend new topics. They will also be responsible for creating style guides, proofreading and editing written pieces, scheduling social media posts, and conducting keyword and SEO research.

The successful candidate will have a strong portfolio of published articles, experience in project management, and knowledge of Content Management Systems like WordPress. They will also have a basic understanding of HTML and web publishing, as well as familiarity with SEO guidelines and keyword research tools.

As a Digital Content Manager, you will play a critical role in ensuring that our web content is on brand and adds value to existing and potential customers. If you have a passion for creating engaging content and a keen eye for detail, we encourage you to apply.

Responsibilities
  • Manage our editorial calendar to ensure timely publication
  • Assign blog posts to writers
  • Identify gaps in our content and recommend new topics
  • Create style guides to use as a reference
  • Proofread and edit written pieces before publication
  • Schedule social media posts
  • Conduct keyword and SEO research to understand customers' needs
  • Monitor web traffic and engagement (e.g. conversions and bounce rates)
  • Coordinate with marketing and design teams to illustrate articles
  • Follow industry-related news and generate ideas around trending topics
  • Review and update published content as needed
Requirements
  • Proven work experience as a Digital Content Manager, Content Manager or similar role
  • A portfolio of published articles
  • Experience in project management is a plus
  • Knowledge of Content Management Systems, like WordPress
  • Basic understanding of HTML and web publishing
  • Familiarity with SEO guidelines and keyword research tools (e.g. Moz and Google Keyword Planner)
  • Experience using social media for business
  • Solid writing and editing skills in English
  • Time-management skills
  • Ability to guide and motivate team members
  • BSc in Marketing, Journalism or relevant field


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