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Activation Expert for LION Digital

1 month ago

Sydney, New South Wales, Australia LION Digital Full time
Job Title: Activation Expert

We are seeking a skilled Activation Expert to join our Paid Media team at LION Digital. This role focuses on the tactical development and execution of Search advertising for our clients.

  • Experience working with programmatic and social platforms, including foundational knowledge of how to drive results for brands.
  • Social media advertising across various platforms.
  • Programmatic knowledge from a buy and sell side, with ad tech awareness and hands-on experience.

The ideal candidate will leverage their skills and experience to enhance campaign performance, ensuring optimal ROI through continuous improvements and innovation in the channel.

About the Role:

This is an exciting opportunity for a highly motivated and experienced professional to join our team. The successful candidate will be responsible for developing and executing Search advertising campaigns that deliver results for our clients.

Responsibilities:
  1. Manage budgets of $3k-$20k+ per month for performance marketing campaigns.
  2. Develop and execute Search advertising strategies across various platforms.
  3. Work closely with our Paid Media team to ensure seamless campaign execution.
  4. Analyze campaign performance using tools like Google Analytics and SEMrush.
  5. Provide regular reporting and insights to stakeholders.
Requirements:

To be considered for this role, you should have:

  • A minimum of 3 years' experience in performance marketing, managing budgets of $3k-$20k+ per month.
  • Working knowledge of programmatic and social platforms, including Meta (Facebook and Instagram), TikTok, Amazon Advertising, Google Ads, and The Trade Desk.
  • Familiarity with Google Analytics and SEMrush for data analysis and reporting.
  • Excellent communication and interpersonal skills for effective cross-team collaboration.
  • A creative and results-oriented mindset, with a track record of tackling marketing challenges successfully.
Salary:

The estimated salary for this role is around $80,000-$120,000 per year, depending on experience.