Business Development Specialist

6 days ago


City of Parramatta Council, Australia beBeeMarketing Full time $55,000 - $83,000
Appointment Setter Job Description

We are seeking a proactive and resourceful individual to join our business development and sales teams as an appointment setter. Your primary responsibility will be to identify key decision-makers, conduct market research, and set qualified appointments.

Main Responsibilities:
  • Conduct in-depth research to identify potential clients exhibiting at key trade shows and expos.
  • Build and maintain lists of prospects using online directories, show exhibitor lists, and LinkedIn.
  • Makes outbound calls and sends personalized emails to introduce services.
  • Qualifies leads based on criteria provided by the sales team.
  • Books appointments with decision-makers and updates CRM with accurate lead data.
  • Follows up on cold and warm leads via phone, email, and LinkedIn.
  • Collaborates with the head of lead generation and marketing team to align messaging.
  • Tracks performance and reports on key metrics weekly (calls made, appointments booked, etc.).
Requirements:
  • Proven experience in telemarketing, cold calling, appointment setting, or lead generation (B2B preferred).
  • Excellent research skills – able to independently source leads and verify information.
  • Strong communication skills – clear, engaging, and persuasive.
  • Highly organized with great attention to detail.
  • Comfortable using CRM tools (e.g., HubSpot or similar).
  • Self-motivated with a results-driven mindset.
  • Experience in the exhibitions/events/marketing industry is a plus, but not required.


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