Marketing Communications Specialist
5 days ago
This Marketing Advisor position is a key role within the State Government Of Victoria, Australia, where you will have the opportunity to make a meaningful impact on the lives of Victorian communities.
Key Responsibilities:
- Develop and deliver campaigns and communications to guide and support customers through changes in the roads and public transport network.
- Provide crucial information for communities to plan their journeys through planned disruptions, maintenance works, special events, timetable changes, and navigating new assets and infrastructure on the network.
- Work collaboratively with internal and external stakeholders to ensure coordinated and consistent communications across the department and partner channels.
- Ensure accurate, reliable, and timely information is available across all customer touchpoints.
- Develop and implement effective campaign plans and materials that are high quality, customized to channel, and delivered according to set objectives.
- Ensure campaign integration into the channel experience and consistency across all touchpoints.
- Manage campaign spending and ensure it is tracked, managed, and delivered on budget.
- Keep internal and external stakeholders informed and aware of campaigns and their objectives.
- Promote and support safe, inclusive, and flexible team operations.
Requirements:
- Demonstrated previous experience in customer-led marketing, communications, or community engagement role.
- Previous experience in government, transport, or related industry is desirable, but not essential.
- Relevant tertiary qualification in marketing or a communications-related discipline.
What We Offer:
- Meaningful work making Victorian communities more accessible and liveable.
- Professional growth and development opportunities across the department and the wider Victorian Public Services.
- A hybrid working model focused on collaboration and teamwork.
- Optimal work-life balance initiatives including flexible working arrangements.
- Opportunity to work across multiple urban and suburban hubs.
- We prioritize the development of a safe and inclusive culture.
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