Digital Advertising Campaign Manager

7 days ago


Melbourne, Victoria, Australia Easygo Full time

As a Paid Media Coordinator at Easygo, you will be responsible for managing the day-to-day operations of paid media campaigns, focusing on ad performance, and optimizing campaigns for success in the sports space.

About the Role

We are seeking an experienced professional to join our team as a Paid Media Coordinator. The ideal candidate will have expertise in display ads, paid social, native, and programmatic banners, as well as knowledge of customer behavior, trends, and regulations in the sports, casino, and gambling industries.

Key Responsibilities

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Develop and execute paid media campaigns with media partners, ad networks, and agencies.Manage all ad operations, including campaign setup, tracking, placement, optimization, and delivery.Handle day-to-day administration tasks related to media campaigns, coordinating with internal teams and external partners.Ensure accurate implementation of media plans across channels, monitoring performance.Collaborate with your manager and cross-functional teams for seamless campaign execution aligned with overall marketing strategies.

Requirements

To be successful in this role, you should have:

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2+ years of experience in paid advertising, with expertise in display ads, paid social, native, and programmatic banners.Knowledge of customer behavior, trends, and regulations in the sports, casino, and gambling industries.Proven ability to negotiate deals, nurture relationships, and optimize campaign performance.A Bachelor's or Master's degree in Marketing, Business, or a related field (bonus points).Sales experience (additional perks).

Salary

The estimated salary for this role is $80,000 - $110,000 per year, depending on experience.



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