Digital Advertising Specialist

2 weeks ago


Melbourne, Victoria, Australia LION Digital Full time

At LION Digital, we are seeking an experienced Paid Social Manager to join our Paid Media team. This role is crucial in the tactical development and execution of Search advertising for our clients.

Key Responsibilities
  • Develop and execute social media advertising strategies across Meta Business Manager to drive results for brands.
  • Leverage analytical skills and tools like Google Analytics and SEMrush to enhance campaign performance and ensure optimal ROI.

The ideal candidate will have a minimum of 3 years experience in performance marketing, managing budgets $3k - $20k+ per month. They should have good knowledge of Meta Business Manager and associated platforms, as well as working knowledge in TikTok, Amazon Advertising, Google Ads, and The Trade Desk.

In addition to technical skills, the successful candidate will possess solid communication and interpersonal skills for effective cross-team collaboration, a creative and results-oriented mindset, and a track record of tackling marketing challenges successfully.

Requirements
  • Minimum of 3 years experience in performance marketing, managing budgets $3k - $20k+ per month.
  • Good Knowledge of Meta Business Manager and associated platforms.
  • Working knowledge in TikTok, Amazon Advertising, Google Ads, and The Trade Desk.
  • Analytical skills, with familiarity in using tools like Google Analytics and SEMrush for data analysis and reporting.
  • Solid communication and interpersonal skills for effective cross-team collaboration.
  • A creative and results-oriented mindset, with a track record of tackling marketing challenges successfully.


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