Digital Advertising Strategist
4 weeks ago
About the Role
Just Digital People is seeking a highly skilled Digital Advertising Strategist to join their Melbourne team. As a key point of contact for clients, you will be responsible for managing high-impact campaigns across Google Ads.
What We Offer
- A collaborative culture with opportunities to share your ideas and grow professionally
- A competitive salary package estimated at $85k - $100k plus superannuation benefits
- Flexible work-from-home options and a commitment to maintaining a healthy work-life balance
- The opportunity to work with major e-commerce and omni-channel brands
Key Responsibilities
- Paid media management: Execute and optimize campaigns across Google Ads
- Strategic optimization: Leverage data-driven insights to boost return on ad spend, revenue, and profitability
- Client partnership: Manage client expectations and cultivate strong relationships as their primary point of contact
- Team collaboration: Work with in-house teams to coordinate specialized services, including creative, content, and email marketing
- Performance reporting: Provide insightful, actionable reports on campaign performance
Requirements
- Strong experience in Google Ads, with a focus on results and attention to metrics like click-through rate, return on ad spend, and cost per acquisition
- 2-4 years of experience in a digital agency or similar environment, working hands-on with Google Ads
- A proactive, growth-oriented mindset and eagerness to make an impact
- A Bachelor's degree in Marketing, Business, Communications, or a related field
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