Regional Marketing Director

2 days ago


Sydney, New South Wales, Australia beBeeField Full time $120,000 - $140,000
Field Marketing Manager I Job Description

We are seeking a skilled Field Marketing Manager to launch and execute our field marketing strategy for the ANZ region in APAC. This is a foundational role in a key expansion market, responsible for driving demand generation and pipeline creation through integrated campaigns, account-based marketing, and regional events.

This role involves partnering with Senior Leadership to adapt and execute the comprehensive field marketing strategy, owning the regional marketing calendar, managing lead generation and pipeline acceleration, and collaborating with Sales leadership in ANZ to ensure alignment and enable sales success.

The ideal candidate has proven experience in B2B field marketing with a focus on demand generation and pipeline creation, demonstrated experience marketing to the ANZ region, and a track record of tying marketing activities directly to revenue goals.

  • A strategic executor who can translate business objectives into impactful marketing plans
  • A partner who thrives on building strong relationships with cross-functional teams
  • An analyst who obsesses over tracking performance and measuring ROI
  • An owner who takes full responsibility for their region and executes on the ground
  • A builder who is excited by the opportunity to launch a world-class brand in a critical expansion market from the ground up
Key Responsibilities:
  • Develop and execute integrated marketing campaigns to drive demand generation and pipeline creation
  • Partner with Senior Leadership to adapt and execute the comprehensive field marketing strategy
  • Own the regional marketing calendar and manage lead generation and pipeline acceleration
  • Collaborate with Sales leadership in ANZ to ensure alignment and enable sales success
Requirements:
  • Proven experience in B2B field marketing with a focus on demand generation and pipeline creation
  • Demonstrated experience marketing to the ANZ region
  • Track record of tying marketing activities directly to revenue goals


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