
Strategic Digital Media Planner
1 week ago
We are seeking a high-caliber Digital Associate Director to join our team. The ideal candidate will be a digital media planning and buying expert, with a strong understanding of the relationship between channels.
In this role, you will assist the Group Digital Director and/or Digital Director in ensuring that the team understands their role and responsibilities. You will also ensure that they live and breathe the MediaCom values, and coach managers regularly to deliver their work to a high standard and in a timely manner.
Your responsibilities will include:
- Assisting Group Digital Director and/or Digital Director in ensuring that the team understand their role and responsibilities
- Ensuring that the team live and breathe the MediaCom values
- Catching managers regularly to deliver their work to a high standard and in a timely manner
- Following the MediaCom 4A's agency framework in planning & buying, and enforcing roles and responsibilities at each stage
- Ensuring that the 4A's framework is being applied according to the unique requirements of each brief
- Ensuring that the team are using all Marketplace endorsed media planning/reporting tools and GroupM Knowledge tools, interpreting relevant data sources to build insights that lead to optimized channel thinking (e.g. mScreen, Clear Decisions, Roy Morgan, Nielsen)
You will be responsible for building relationships with key stakeholders, including clients, client teams, and SBUs. You will also be expected to identify revenue-driving opportunities for MediaCom.
In addition, you will have the opportunity to work on a variety of projects, including:
- Developing and implementing digital media plans
- Managing digital media campaigns
- Analyzing campaign performance and providing recommendations for improvement
If you are a motivated and results-driven individual who is passionate about digital media, we encourage you to apply for this exciting opportunity.
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