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Marketing Campaign Specialist

2 weeks ago


Melbourne, Victoria, Australia beBeeMarketing Full time $60,000 - $90,000
Marketing Coordinator Role

We are seeking a highly motivated and experienced Marketing Coordinator to join our team.

The successful candidate will play a vital role in executing marketing campaigns and initiatives that support local store growth, increase brand awareness, and deliver a cohesive and memorable customer experience across our retail footprint.

  • Campaign Execution: Coordinate local marketing activities aligned to strategic marketing plans for the development of marketing assets.
  • Digital & Social Activation: Support delivery of social media content and community engagement across platforms.
  • Stakeholder Engagement: Work closely with internal teams and external creative partners to deliver effective campaigns.
  • Content Coordination: Manage creative briefs and delivery of print, digital, email, SMS, and social assets.
  • Customer Experience: Contribute to optimising customer journeys and identifying touchpoints to elevate in-store and online experiences.
  • Performance Reporting: Track, measure and report on campaign effectiveness using key metrics and stakeholder feedback.
  • Store Support: Provide marketing support and guidance to stores, ensuring campaign assets are effectively activated in-market.

Required Skills:

  • 2–3 years' experience in a similar marketing co-ordinator role or retail/brand marketing environment.
  • Confident stakeholder manager with strong written and verbal communication skills.
  • Experience co-ordinating end-to-end campaigns across digital and physical channels.
  • Understanding of social media scheduling, publishing and community engagement practices.
  • Exceptional attention to detail, strong organisation and time management skills.
  • Comfortable working cross-functionally in a fast-paced, team-first environment.
  • Sense of fun, a team player, and willingness to be involved in the deeper story and hands-on activities of the business.
  • Self-motivation and ability to work both autonomously and collaboratively to meet changing business and market requirements.
  • Relevant tertiary qualifications (e.g., Marketing, Communications, Business).

Benefits:

  • 50% off retail price of manufactured products.
  • 6% corporate discount.
  • 20% New Balance discount.
  • Ongoing training and support.
  • Access to a range of workplace health and wellbeing initiatives.
  • Professional development opportunities.