Ecommerce Manager

1 day ago


Council of the City of Sydney, Australia Publicis Groupe Full time

Company Description

At Zenith, we are a connected team with purpose. We are driven to create new perspectives through modern media. We believe marketing is a powerful investment that can build and grow brands and increase business profitability. So we unlock opportunities for growth by placing consumer behavior, attitudes, and insights at the heart of everything we do. We pride ourselves on delivering return on investment, imagination, and insight.

Central to this vision is the knowledge that we are only as good as our people. To grow our clients' business, we need to attract, retain, develop, and grow the brightest talent in the industry. We know it is not the sum of one but the sum of all of us that make us great. Our behaviors are: Be Bold, Be Kind, Be Better Together.

We’re determined to eradicate any barriers that prevent our people from achieving their fullest potential.

We offer progressive flexible working options to everyone at all levels — it’s not a policy. It’s behavior-led and reinforced through our values.

Mental health & wellbeing is something we consider a priority — it's championed by our own people internally and is a regular conversation.

We have a lot of fun — we’re constantly looking at reinventing how we’re connecting with each other.

Job Description

WHY THIS ROLE?

This is an exciting opportunity for you to work across iconic brands in the consumer goods industry and join our Zenith agency as our eCommerce Manager. An incredible opportunity exists here to be at the forefront of innovation, with these clients placing greater focus on digital transformation, the importance of branding and eCommerce. Ultimately, you have the opportunity to play a big part which will help accelerate your career to becoming an expert performance marketer.

ROLE PURPOSE

This role is responsible for planning and implementing eCommerce initiatives on platforms/marketplaces such as Amazon, CitrusAd, Criteo, Zitcha, Facebook, and Google. Utilise your in-depth knowledge in Performance Media/eCommerce and Paid Search, and you will be responsible for implementing best-in-class digital performance campaigns. The role involves the management of both eCommerce content and media initiatives for a variety of Zenith clients.

KEY RESPONSIBILITIES

- Creating and implementing effective eCommerce campaigns across platforms/marketplaces (specifically Amazon, CitrusAd, Criteo, Zitcha, Facebook, and Google and others) that deliver high-quality results.
- Managing all operational tasks associated with implementation and optimisation, including budget pacing, competitive analysis, administration and finance.
- Managing offshore resources, ensuring tasks are completed to deadline and with 100% accuracy.
- Identifying and implementing optimisations as approved by the client and utilising 3rd party bid management and digital shelf analytics tools (where relevant).
- Leverage audit and scorecard frameworks to deliver digital shelf analysis across retail and marketplaces, identifying optimisation opportunities, including keyword research, content improvements and other elements.
- Owns performance process from Activate (Buying & Trafficking) to Convert (Optimisation & Reporting) and works with the eCommerce Director and PGD associate to execute.
- Managing reporting across PPC and DSP based platforms (Google Ads, Shopping Ads, Amazon Search Console, Amazon DSP, Trade Desk, DV360, SA360, CitrusAd or others).
- Oversees the work of the PGD associate - communicates with clients on reporting, competitive and creative specs requirements.
- Ensures all budget lines of performance campaigns are set up correctly and paced to the goal.
- Ensures finance is completed with 100% accuracy.
- Creates a positive relationship with key media/tech partners (e.g. Amazon, Criteo, CitrusAd, Zitcha, Coles360, Cartology, Meta and others).
- Files all proformas, MBAs, IOs and media plans.

YOUR SKILLS & WORK EXPERIENCE

- 3-4 years experience in a similar role in Performance Media/eCommerce working across paid search as well as either eRetail/marketplace platforms like CitrusAd or Amazon.
- Competent in digital planning and buying fundamentals with strong paid search/programmatic foundations.
- Demonstrate a solid understanding of Australian digital media landscape.
- Intermediate to advanced certification of Google Ads (Paid Search) and Amazon Sponsored Ads - will undertake Amazon DSP certification within 3 months in the role.
- Proficient in spot entry, knowledge of correct digital codes to use, and ability to run expenditure/invoice reports.
- Proficient in broader media planning tools (Roy Morgan, CX Tool, GWI or other).
- Intermediate Excel and Microsoft Office skills are a must.
- Experience in PowerBI or other reporting tools is a bonus.
- Experience in keyword research tools like Helium10 is a bonus.
- Experience in bid management tools like Skai or Pacvue is a bonus.

WHAT YOU’RE LOOKING FOR:

- A culture where you feel empowered to seek out challenges.
- A warm, inclusive and incredibly loyal environment learning from and working amongst some of the best in the industry.
- A range of development and learning opportunities that fit into your working week, complement your career path and deliver value when you put them into practice.

#LI-AZ1

Additional Information

Publicis Groupe benefits: Be a part of the Publicis Groupe family, recent winner of the Employer of Choice Awards and one of the world's most progressive and dynamic modern communications businesses. You can learn more about us at www.publicisgroupeanz.com.

Enjoy all the perks that come with our network offering:

- A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing.
- A creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach — "working your way with us."
- Access to our Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network.
- Extensive Learning & Development opportunities including more than 15,000 learning programs via our online learning platform, Marcel Classes.
- A culture of open feedback and support to reach your goals through our Career Conversations program.
- A committed Diversity, Equality, and Inclusion strategy driven through our Viva Women, Égalité, enABLE, EmbRACE, and Écologique committees.
- Leave benefits including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave after 2 years of service.
- Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year.
- Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave.
- Access to counsellors, psychologists, and professionals through Sonder, an all-in-one digital wellbeing technology platform designed to support psychological, medical & safety needs.
- A workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses. Read more about our Working With Cancer Pledge: https://workingwithcancerpledge.com/
- Proud partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation, and the Australian Disability Network.

If you don't tick every box in this ad, please don't rule yourself out. Research suggests that women and other people in underrepresented groups tend to only apply if they meet every requirement. We focus on hiring people who share our values of inclusion, collaboration, adaptability, fearlessness, and integrity rather than ticking boxes — so if this role resonates with you, please apply.

Diversity. Inclusion. Equity. More than just words; these are part of our DNA. At Publicis Groupe, we are committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate. We value diversity and the skills, knowledge, and experience that difference brings to our culture and solutions.

Uniqueness is powerful; without it, we wouldn't be where we are today. So be you — we like it that way.

We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via recruitmentpublicisgroupe.com; your personal information will be kept confidential.

#J-18808-Ljbffr



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