Marketing Manager

6 months ago

Melbourne, Australia Kinetic Full time

Lead impactful marketing campaigns for iconic brands with a dynamic and talented team.
- Shape and protect brand identity through creative oversight and rigid style guide management.
- Contribute to a positive workplace, driven by values such as Passion, Integrity, Respect, Authenticity, and Humility.

**About us**:
**Kinetic** is Australia and New Zealand’s largest and most diverse **bus operator**, moving more than 100 million passengers per year across some of the most recognisable names in bus transport. We deliver these services through our team of over** 7300 people** and fleet of over** 4900 buses**.

As a business who genuinely cares about our **customers, our people, and our environment,** we are industry leaders in delivering zero-emission technology, investing in our **communities**, training and developing our people, and providing an inclusive workplace which reflects the communities we serve.

**The opportunity**:
**Kinetic** is looking for a passionate** Marketing Manger** to join our dynamic team We are looking for a self motivated individual to** drive strategic initiatives, lead campaigns, manage vendors**, and uphold **brand integrity**. If you're a proactive, innovative professional with a passion for iconic brands and community impact bring your skills to Kinetic.

**What you can expect**:

- Support the senior leadership team and broader business to deliver on Kinetic’s strategic objectives.
- Oversee and manage the planning, implementation and evaluation of marketing campaigns, programs, initiatives, and day-to-day activities supporting SkyBus and Kinetic brands.
- Manage graphic designers, media agencies, creative agencies, printers and other vendors and suppliers to produce high-quality marketing materials and campaigns.
- Manage the production and publishing of high-quality content across website, social media and internal engagement channels.
- Support internal employee engagement activities including event planning.
- Support the team with high quality copy writing, proof reading and editing skills.
- Protect company brand through rigid style guide management.
- Keep up to date industry knowledge and contracts and provide feedback.

**The boxes you'll tick**:

- Desire to join a talented team in an exciting business, working collectively to drive iconic brands with a real impact on communities.
- Bachelor of Business, Marketing, or related discipline and/or substantial relevant experience in senior marketing role with reputable company/brands
- Self-motivated with an enthusiastic approach to day-to-day business operations and a positive approach to a continually changing work environment.
- Advanced communication and interpersonal skills with an innovative approach to problem solving.
- Strong analytical skills across traditional and digital advertising/marketing, website performance, social media engagement and customer relations.
- Most importantly, our values resonate with you - Passion, Integrity, Respect, Authenticity, Humility.

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