Social Media

1 month ago


Sydney, Australia Showpo Full time

**The Role**:
**Day to day, you will**:

- Develop and execute content strategies across multiple platforms (Instagram, TikTok, LinkedIn, etc.).
- Oversee the end-to-end production of content, including filming, editing, and publishing posts that reflect The Lazy CEO voice and message at events, for podcasts and day to day content
- Analyse and report on social media performance, making data-driven recommendations to grow and engage audiences
- Come up with innovative content ideas and take ownership of execution through to posting
- Podcast management - liaise and assist with recruiting potential podcast guests for The Lazy CEO podcast, film content, assist in production and final output
- Cultivate and maintain relationships with media contacts to enhance The Lazy CEO brand presence in the press
- Manage incoming PR opportunities, proactively seeking media placements and interview opportunities
- Identify, develop & negotiate strategic brand partnerships and collaborations to expand the CEO’s visibility and influence
- Coordinate and attend entrepreneur-focused events and those associated with the brand, ensuring The Lazy CEO is represented effectively
- Work with event organisers and publicists to arrange speaking engagements, panels, and networking opportunities
- Prepare talking points, media kits, and other materials to support the CEO’s event presence
- Attend all relevant events in relation to the brand
- Provide assistance across the CEO’s other business ventures and initiatives as needed, ensuring brand alignment and consistency
- Assist in planning and executing initiatives that align with the CEO’s personal and business goals
- Copywriting in The Lazy CEO/Jane Lu tone of voice

**Who are we looking for?**:

- 3+ years of experience in brand management, PR, or social media, preferably within the personal branding or entrepreneurial space
- Exceptional communication and storytelling skills, with an eye for engaging, visually appealing content
- Proficiency in content creation tools (e.g., Adobe Suite, Canva) and social media platforms
- Strong network within media and/or influencer communities is a plus
- Ability to travel for events as needed

**PERKS**:

- Our embedded culture of Think Big, Get S**t Done and Have Fun gives everyone the ability to make a massive impact across the entire organisation. We are a fun team with a high-growth hustle
- Flexible working environment including working from home
- 50% staff discount on Showpo website
- Staff sample sales once a month
- Your own individual growth plan
- Celebration is part of our core DNA from social events, to cruises on the harbour, to costume parties and Karaoke. We work hard and celebrate connecting as a team
- Dog friendly office, Breakfast Bar
- Employee Assistance Program (mental health support)
- Company wide I S**t Rainbow Awards - Reward & Recognition Program - come and celebrate your colleagues with bubbles every Friday



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