Marketing Manager

3 months ago

Sydney, Australia CCIG Investments Pty Ltd ta Daydream Island Resort Full time

**Introduction**:
Daydream Island Resort & Living Reef is located in the heart of Queensland’s Whitsunday Islands and the gateway to the World Heritage-listed Great Barrier Reef. With stunning views out to the impossibly blue waters of the Whitsundays, it is the perfect place to immerse yourself in the natural beauty of the island.
The island is one of the closest Whitsunday islands to the mainland (Airlie Beach) with spectacular 30-minute ferry ride to work each day.
**Description**:
As our Marketing Manager you will be responsible for developing and executing marketing strategies, managing marketing campaigns and overseeing the creation and idstribution of marketing materials.
About the role
The Marketing Manager is to initiate, produce and co-ordinate marketing material, strategies, and direction for the Resort, maximising sales, marketing, and promotional opportunities. This role is a hybrid role (two days working from home) and has the flexibility to work from either our Sydney location (Chatswood) or as a live off Island role in the Whitsundays.
**You will be responsible for**:
Develop and execute marketing strategies that align with company objectives.
Identify and analyse market trends and adjust marketing strategies accordingly.
Maximise potential marketing opportunities to secure maximum exposure for the Resort.
Generate public relations stories and distribute to targeted and pre-determined media.
Oversee, develop and co-ordinate marketing collaterals, illustrating creativity and initiative through print and electronic media, in-line with brand guidelines.
Manage the marketing budget and allocate resources effectively.
Assist in the development of the annual business and marketing plan, monitoring the control of expenditure within budget, with regular reporting
**Skills and Experiences**:
About you
Qualification in Marketing, Business Administration, or related field
Previous experience in a marketing role with a proven track record of developing and executing successful marketing campaigns, ideally in the hotel industry
Strong analytical and data-driven mindset
Excellent communication and collaboration skills
Design and copyrighting skills favourable

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