Postgraduate Student Recruitment and Conversion Lead
3 months ago
**Job no**: 527181
**Work type**: full time
**Location**: Sydney, NSW
**Categories**: Student Recruitment / Admissions, Strategy
- Employment Type: Full Time (35 hours per week)
- Duration: Fixed Term Role - until December 2025
- Remuneration: $143,007-$151,745 + superannuation + leave loading
- Location: Kensington NSW (Hybrid Flexible Working)
**About UNSW**
UNSW isn’t like other places you’ve worked. Yes, we’re a large organisation with a diverse and talented community; a community doing extraordinary things. Together, we are driven to be thoughtful, practical, and purposeful in all we do. Taking this combined approach is what makes our work matter. It’s the reason we’re one of the top 20 universities in the world and a member of Australia’s prestigious Group of Eight. If you want a career where you can thrive, be challenged and do meaningful work, you’re in the right place.
**Why Your Role Matters**
The Postgraduate Student Recruitment and Conversion Lead at UNSW is key in dually developing and implementing recruitment strategies to attract Postgraduate Coursework enrolments as well as leading the implementation of high touch sales engagement and conversion practices and training for all cohorts. The role focuses on driving personalised recruitment activities and conversion campaigns, maintaining relationships with key stakeholders, and leading proactive changes in business practices. The position requires strong commercial acumen, sales and CRM expertise, and the ability to drive customer-focused service and development.
The Lead reports to the Associate Director, Future Student Recruitment, and oversees one direct report, who provides administrative and operational support across the postgraduate portfolio.
**Responsibilities Summary**
- Develop and implement UNSW’s Postgraduate Student Recruitment Strategy to meet commencement targets
- Drive sales and conversion uplift through seamless customer experiences across key touchpoints, including pre
- and post-event engagement and personalised conversion calling campaigns
- Oversee the implementation of ‘always on’ conversion calling campaign systems and processes, including data integration, systems management, and sophisticated reporting mechanisms
- Design and deploy sales/CRM enablement, product, and compliance training for recruitment teams, both onshore and offshore
- Maintain relationships with key internal stakeholders and be accountable for the annual intake of Domestic Postgraduate students
- Foster a customer-focused approach to service and business development, identifying new opportunities or emerging issues
- Lead the design and deployment of sales enablement and product training across the Future Students team
- Provide strategic direction and drive change to align recruitment business practices with UNSW's lead management strategy
- Develop and deliver an annual calendar of activities to support the agreed strategy for the Division
- Maintain an expert knowledge of UNSW Postgraduate coursework offerings, including audience understanding, product understanding, admissions, and entry requirements
- Lead and contribute to the development of recruitment collateral, both physical and digital
- Maintain a strong understanding of competitor activity in the Postgraduate market and provide insights on implications
**Who you are**
We are looking for someone who is excited about UNSW’s vision and values, who is a great collaborator with experience in a complex matrix environment. In relation to your experience, we’d love you to come equipped with:
- Demonstrated experience in business sales, strategy development and execution, delivering against targets, and driving increased return on investment
- Experience leading, designing, and deploying sales enablement initiatives, including product and sales/CRM training
- Demonstrated commercial acumen and achievement orientation in a KPI-driven sales/marketing context
- The ability to create and nurture high-performing sales teams, embedding a customer-first culture
- Proven experience in end-to-end lead management from generation to qualification and closure
- Advanced stakeholder management and relationship development skills
**Benefits and Culture**:People are at the core of everything we do. We recognise it is the contributions of our staff who make UNSW one of the best universities in Australia and the world. Our benefits include:
- A flexible work environment
- Access to up to 17% Superannuation contributions (but you will have the option to reduce your super contribution to increase your base) and additional leave loading payments
- Additional 3 days of leave over the end of the year period
- Discounts and entitlements (retail, education, fitness)
**Recruitment process**:Please submit your resume and a cover letter telling us why you are interested in the role and what you would bring to the position. There is no need to address the entire address selection criteri
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