CRM Campaign Specialist
6 days ago
Xero is a beautiful, easy-to-use platform that helps small businesses and their accounting and bookkeeping advisors grow and thrive.
At Xero, our purpose is to make life better for people in small business, their advisors, and communities around the world. This purpose sits at the centre of everything we do. We support our people to do the best work of their lives so that they can help small businesses succeed through better tools, information and connections. Because when they succeed they make a difference, and when millions of small businesses are making a difference, the world is a more beautiful place.
**About the role**:
In order to effectively deliver high performing CRM campaigns, building and maintaining strong working relationships with Global and Regional teams is critical to this role.
**What you'll do**:
- Plan for, coordinate and deliver CRM campaigns to engage, retain and grow Xero’s SMB and Partner subscriber base and revenue per user
- Schedule, plan, build, QA (using Litmus), send and report on CRM communications via Salesforce Marketing Cloud
- Work closely with the Automation Lead and/or Analysts in the Data & Analytics team (when necessary) to ensure communications are sent to the right audience via data extension or list
- Maintain up-to-date documentation in Asana and Confluence
- In conjunction with Global Marketing Automation, the Automation Lead and where capacity allows: plan, build and run localised tests and pilot journeys across lead nurturing and CRM for cross-sell/upsell or utilisation
- Continually review CRM analytics and processes to identify operational efficiencies and performance improvement - providing recommendations to the HoD for approval
**Success looks like**:
- Best practice CRM campaigns delivered on-time
- Appropriate approvals always sought and recorded
- Regular reporting done on time and to a high standard
- Proactive insights uncovered for CRM
- Positive feedback from the AU, NZ and Asia Marketing teams and Global Marketing Automation
**What you'll bring with you**:
- Strong project management and organisational skills
- An appetite for constant improvement, especially around process efficiency
- Understanding of data extensions and advanced queries in Salesforce Marketing
- Cloud HTML coding ability
- SQL (optional)
- Proven experience in the delivery of timely and outcome-focused campaigns
- Proven understanding of CRM platforms & reporting
Why Xero?
At Xero we support many types of flexible working arrangements that allow you to balance your work, your life and your passions. We offer a great remuneration package including shares plus a range of leave options to suit your well-being. Our work environment encourages continuous improvement and career development and you’ll get to work with the latest technology.
Our collaborative and inclusive culture is one we’re immensely proud of. We know that a diverse workforce is a strength that enables businesses, including ours, to better understand and serve customers, attract top talent and innovate successfully. We are a member of Pride in Diversity, in recognition of our inclusive workplace. Our goal is to make sure you feel welcome and supported to do the best work of your life.
-
CRM Campaign Specialist
6 days ago
Melbourne, Australia Aquent Full timeThis is an initial 6 month contract with scope to be part of the digital transformation journey at a prestigious globally renowned higher education institution. With a user centric digital first approach you will be part of a collaborative, fun group of CRM Campaign specialists who are the engine room to delivering multichannel campaigns. **Key...
-
CRM Campaign Manager
7 months ago
Melbourne, Australia Six Degrees Executive Full timeLocation: - Melbourne- Job Type: - Permanent- Salary: - $111000 per annum- Contact: - Navia Krishna**About the opportunity** Join a well-established, international retail powerhouse with a 40-year legacy of success. Our client is a market leader known for embodying values of quality, care, and exceptional customer service. Renowned for fostering true...
-
Loyalty and CRM Campaign Manager
7 months ago
Melbourne, Australia SACS Consulting Group Full timeThis is a remote position. SACS is a highly successful provider of online services. We are a B2B provider of online psychological measurement services through the SACS psychometric assessment portal. We are seeking a Loyalty and CRM Campaign Specialist experienced in B2B marketing. This role will be perfect for a freelancer with your own business seeking a...
-
CRM Specialist
2 days ago
Melbourne, Australia Jivaro Full timeGenerous staff discounts - Collaborative team environment, huge growth opportunity with the business - Central, easy access location in the heart of Melbourne **The Role**: An iconic Australian retail brand is on the hunt for a CRM specialist that will be responsible for the customer lifecycle and loyalty for two of their amazing brands. The role will see...
-
CRM Specialist
6 days ago
Melbourne, Australia Sportsbet Full time**Overview** Are you an expert in all things CRM and are looking for your next challenge? If so, here’s your opportunity to grow your career and contribute to our overall Marketing strategy. **About us** Sportsbet's purpose is to bring excitement to life for its customers and we do this by over-delivering on excitement through serious fun, disrupting...
-
CRM Specialist
7 months ago
Melbourne, Australia New Chapter Talent Full timePort Melbourne Located - Flex WFH (3 x days at home / 2 x days in the office) A fantastic opportunity is currently available to join a leading national retailer as a CRM Engagement Specialist. Joining the loyalty team you will play a key role supporting the development and execution of all loyalty activities across B2B & B2C customer segments. **The...
-
CRM & Loyalty Specialist - Platypus
7 months ago
Melbourne, Australia Accent Group Full timePlatypus Shoes is a renowned footwear retailer in Australia and New Zealand, known for its on trend and wide range of footwear. With over 200 stores nationally plus our online store we are growth engine for the Accent Group and pride ourselves on having the best teams that create amazing shopping experiences for our customers. We are seeking a passionate and...
-
Specialist - Customer CRM
2 months ago
Melbourne, Australia Origin Energy Full timeSalary plus annual performance bonus/review - Hybrid working available - Melbourne based **Delivering good energy starts from within** It’s an exciting time to join Origin. Creating a great place to work means together we’re progressing our ambition to lead the energy transition through cleaner energy and customer solutions. We’re always looking for...
-
Marketing Specialist
7 months ago
Melbourne, Australia Bupa Full timeA **12-month fixed term opportunity** has arisen for a Marketing Specialist - CRM & LAM to join our Bupa Health Services team. This is a hybrid role, and you are welcome to work from home or our CBD office location. Reporting to the General Manager Marketing and Digital, Health Services, you will play a pivotal role in elevating our customer engagement...
-
CRM Coordinator
3 months ago
Melbourne, Australia Grill'd Full timeAt Grill’d, we’re not just flipping burgers—we’re redefining the burger experience! Since opening our doors in Hawthorn, Victoria, in 2004, we've grown to over 170 restaurants across Australia. Our mission is simple: serve delicious, healthy burgers and empower our people to lead the way. We’re expanding rapidly, and we owe our success to one...
-
CRM & Loyalty Specialist
3 weeks ago
South Melbourne, Australia frank green Full time**About frank green** frank green isn’t a person, it’s a philosophy. We are frank about living green. Our purpose is to stop single-use plastics. So, we create beautifully designed, functional, and innovative sustainable products that fit into your life, that you love to use and reuse, over and over again. Because we want to give people around the...
-
Campaign and Activations Specialist
7 months ago
Melbourne, Australia Origin Energy Full timeSalary + annual bonus and performance review - CBD office, close to public transport | hybrid working 40% in the office - Melb based **Delivering good energy starts from within** It’s an exciting time to join Origin. Creating a great place to work means together we’re progressing our ambition to lead the energy transition through cleaner energy and...
-
Marketing Specialist
4 months ago
Melbourne, Australia gallagher Full time**About Gallagher** Our purpose at Gallagher is ‘Protect what matters most’ and we live it every day. Not only does our technology protect some of the world’s highest security environments and agriculture businesses in over 160 countries, but our purpose also means we care deeply about our people and their families. We’ve been in business since...
-
CRM & Marketing Technology Specialist
7 months ago
Melbourne, Australia Asahi Beverages Full timeAs a CRM & Marketing Technology Specialist, you will be developing and managing the execution of a holistic framework for all consumer communications that leverage Carlton United Breweries’(CUB) owned consumer data. You will manage CUB’s relationship with 1m+ consumers with the goal of increasing acquisition, engagement, and retention. The role requires...
-
CRM and Email Marketing Specialist
4 days ago
Melbourne, Australia YETI Full timeAt YETI, we believe that time spent outdoors matters more than ever and our gear can make that time extraordinary. When you work here, you'll have the opportunity to create exceptional, meaningful work and problem solve with innovative team members by your side. Together, you'll help our customers get the high-quality gear they need to make the most of their...
-
CRM Specialist
7 months ago
Melbourne, Australia AustralianSuper Full timeAt AustralianSuper, we truly care about our colleagues. We know work and life are intertwined. That’s why we support the diverse needs of everyone and have policies that enable us all to thrive and be truly flexible. We ensure diversity is celebrated for the opportunity it provides us all to learn and grow and deliver better outcomes for members. **Your...
-
Segmentation (CRM) Analyst Specialist
7 months ago
Melbourne, Australia Aquent Full timeYou will be part of establishing and implementing data segmentation to support campaigns under development - Act as the primary point of contact and scope general business processes relating to marketing automation - Work closely and proactively with the digital and online content team to solve issues relating to process improvement and ensuring there is...
-
CRM Strategy
7 months ago
Melbourne, Australia Sportsbet Full timeWe’ve got two brand new roles within our Customer Marketing team that will see you develop comprehensive CRM strategies and plans that align with key business objectives and priorities. **About Us** Sportsbet is a leading Australian e-commerce business in the online wagering sector, bringing excitement to over 2 million Aussies. We do this by living our...
-
Marketing Strategist
3 months ago
Melbourne, Australia Catch Full time**Who is Catch?** Our vision is to be Australia’s most loved online destination for families. There's still a lot of work ahead of us, so we’re always on the lookout for creative, resourceful, and resilient people that can quickly learn new skills and adapt on the fly. **Your Role** As a Marketing Strategist (CRM) at Catch, you will work across the...
-
CRM Specialist
7 months ago
Melbourne, Australia Optimum Consulting Group Full timeOur client is a specialist investor at the centre of efforts to help deliver on Australia's ambitions for a thriving, low emissions future. They are an independent statutory authority of the Australian Government. This is a new created Melbourne based role reporting into the Associate Director of the Government and Stakeholder Relations (GSR) team. If you...