eCommerce Campaign

eCommerce Campaign & Retention Manager | Full Time

Urban Brew – a Podpac brand – is not just Australia's fastest-growing eCommerce coffee star, but a mission-driven powerhouse. Our vision? To caffeinate the world with joy, aiming to enhance the lives of 100,000 people, one brew at a time.

Combining our strengths as a local manufacturer and direct-to-consumer retailer, we eliminate the middleman to deliver an unrivaled coffee experience that is affordable and eco-friendlier than aluminum pods, protecting our planet for future generations.

Our focus is on enriching our customers' lives by making them feel genuinely valued. Our blend of engaging, entertaining, and educational experiences coupled with delightful surprises cultivates more than just customer loyalty; it transforms our customers into raving fans.

We are a certified Great Place To Work. Everyday we live the values of customer-first mindset, continuous improvement, collaboration & respect and passion for greatness.

Urban Brew is no ordinary brand, and we aren't looking for ordinary applicants. We don't merely hire; we seek the extraordinary and set the bar exceptionally high.

About the Role

Reporting to the Head of eCommerce, the eCommerce Campaign & Retention Manager plays a key role in bringing our eCommerce marketing strategy to life. This role is responsible for coordinating cross-channel campaigns, driving retention and loyalty initiatives and delivering a consistent, customer-first experience across our digital touchpoints and multiple brands.

Sitting at the intersection of project coordination and creative delivery, the role works closely with the Optimization Manager to align content, promotions and communications with our business goals.

Key Responsibilities

Drive campaign performance by coordinating seamless, on-brand, omnichannel marketing initiatives. Ensure campaign timelines, messaging, and promotions align with operational capabilities and customer experience goals.

Guide and coordinate the Content Team to deliver compelling creative assets across copy, design, email, social, and web. Ensuring outputs align with brand and campaign objectives

Manage loyalty and subscription program initiatives that deepen customer engagement, connection, and advocacy

Translate data into actionable recommendations that improve conversion, retention, and customer engagement

Manage the marketing calendar, coordinating priorities and resources to deliver high-quality campaigns on time and on brief

Work with the Head of eCommerce to coordinate and deliver eCommerce projects by managing timelines, deliverables, and creative outputs for initiatives

Work collaboratively with the eCommerce team to align campaign plans with data-driven insights, CRM activity, and UX strategies.

Shopify/Shopify Plus

Headless / PWA websites

Google Analytics/Data Studio

Facebook/Instagram

TikTok

Asana

Various other apps

While experience with most of these tools is advantageous, it's not a strict requirement

About You

3+ years in an eCommerce, digital or marketing co-ordination or management role

Proven ability to manage campaign timelines, deliverables and cross-functional execution

Strong understanding of customer lifecycle marketing retention best practice

Proven experience with loyalty programs and subscription models

Strong critical thinking and problem-solving skills, with the ability to translate business objectives into solutions

Proven experience with CRM/EDM tools, especially Klaviyo

Exceptional organisational skills and attention to detail

Excellent verbal and written communication

A collaborative, proactive, and customer-first mindset

What We Offer

Join a growing, creative team that doesn't take itself too seriously

Freedom to test, learn, and own your ideas from start to finish

A fun, flexible workplace that values balance, banter, and getting stuff done

Coffee. (Like, good coffee. And plenty of it)

To Apply

Please lodge your application via seek. Please include a cover letter (specific to this role) and resume in PDF format. In the cover letter, include:

What do you love about eCommerce?

Why would you would excel in this role?

How you would live our values?

Applications for this role will close on Friday, 12 September 2025. Don't miss the opportunity to be part of an innovative eCommerce team and contribute to our exciting journey

Podpac is an equal opportunity employer and maintains a smoke-free workplace.

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