Social Media Lead

About Social St. & Born Creators Group

Social St. is a digital-first social and content agency delivering always-on strategy, community building, and creative storytelling that drives cultural relevance and real-time engagement. Social St. is a vital part of Born Creators Group—an independent collective of global agencies engineered to eliminate the inefficiencies of traditional models and move business forward. We are faster, smarter, and more connected, uniting strategy, creativity, media, data, and technology to deliver seamless execution from idea to impact.

The Opportunity: Outthink. Outpace. Outperform.

This role is about architecting social strategies that deliver measurable commercial impact. As our Social Media Lead, you will drive cultural relevance for our clients, moving at the speed of culture to create engagement that translates into tangible business growth. You will operate at the intersection of creativity and commerce, leveraging the full power of our collective. You\'ll collaborate daily with experts in paid media (Adcreators), technology (Endspace), and brand experiences (Events Unlimited) to deliver integrated, full-funnel marketing solutions.

• Lead the development and execution of cutting-edge social and content strategies that are deeply integrated with our clients\' commercial objectives.
• Lead, mentor, and develop a high-performing team of social media managers, driving a culture of collaboration and innovation.
• Act as the strategic bridge between social-first creativity and data-driven performance, ensuring every execution delivers results.
• Utilise AI-powered insights and shared data systems to make smarter, faster decisions that give our clients a competitive edge.
• Drive authentic community building and craft compelling brand narratives that resonate with audiences and build cultural relevance.
• Champion an outcome-driven marketing approach, focusing on performance, ROI, and measurable growth over vanity metrics.

• Smart, Strategic, Driven, and Future-Focused. You are a strategic thinker who connects every social action to a business outcome.
• An experienced social media leader with a proven track record of developing strategies that drive growth for ambitious brands.
• Culturally fluent and always ahead of the curve on digital trends, platforms, and consumer behaviour.
• Data-informed to your core, with a strong ability to translate analytics and insights into actionable strategies.
• An exceptional collaborator who rejects silos and thrives in a connected, integrated environment. You understand that the best work happens when strategy, creative, media, and tech work as one.

• Be Part of a New Model Built for Impact. Join a collective that is redefining the agency landscape. We are engineered to eliminate silos, bureaucracy, and inefficiencies that hold businesses back.
• Leverage the Power of the Collective. You\'ll gain a networked advantage with access to an ecosystem of world-class expertise across our global group.
• Drive Real, Measurable Impact. We are relentlessly focused on outcomes. This is your chance to do career-defining work that moves business forward.
• Global Expertise, Local Impact. Benefit from global intelligence and shared insights while delivering culturally fluent strategies tailored to each market.
• A Culture Engineered for Growth. This is a place for those who want to challenge conventions, move fast, and shape the future of marketing.

If you are ready to move beyond the traditional and be part of a model that is built for growth, we want to hear from you.

To Apply:

Please submit your CV and cover letter through our website at https://borncreators.com/careers/social-media-lead/.