Brand Manager

4 weeks ago

Melbourne, Victoria, Australia Essity Full time
Overview

1 week ago Be among the first 25 applicants

At Essity, we're committed to breaking barriers to well-being with innovative health and hygiene solutions, supporting millions of people around the world every day. We have an exciting opportunity to join our Consumer Goods team in Springvale, where you'll help shape the future of one of our most trusted brands – TENA.

About the Role: As the Brand Manager – TENA, you'll play a pivotal role in driving brand performance across digital, trade, and sampling channels. You'll lead selected innovation projects, support strategic planning, and bring consumer insights to life through impactful marketing execution. This is a dynamic, hands-on role where your creativity, commercial acumen, and collaboration skills will directly influence the success of the TENA brand in Australia and New Zealand.

What You Will Do
  • Support annual brand audits and contribute to brand and category planning
  • Lead assigned NPD projects from concept through to launch
  • Manage Always-On digital marketing across ANZ
  • Develop trade marketing materials and execute retailer-specific activations
  • Plan and deliver sampling strategies across multiple channels
  • Track and report on Always On campaign performance and consumer engagement
  • Conduct and support consumer research to inform brand decisions
  • Collaborate with internal teams and external agencies to align execution
  • Assist in financial tracking, purchase order management, and commercial reporting
  • Contribute to retailer presentations and support commercial performance targets
Who You Are
  • A tertiary qualification in Marketing or a related field
  • 3+ years of experience in a Brand Manager role within the FMCG industry
  • Strong knowledge of the 6Ps of marketing and media channel strategies
  • Proven project management and cross-functional leadership skills
  • Strategic thinking and a hands-on, collaborative approach
  • Excellent communication and influencing skills
  • Proficiency in Microsoft Office; experience with Aztec, IRI, or SAP is a plus
  • The ability to thrive in a fast-paced, manufacturing-oriented environment
What We Can Offer You

Our purpose, Breaking Barriers to Well-Being, provides meaning to everything we do. Join us to improve well-being for people and drive positive change for society and the environment. At Essity, you\'ll feel valued, empowered to grow, and challenged to achieve business results in a collaborative and open atmosphere.

Innovate for Good | Excel Together | Be You With Us

Application Details

Application End Date:
04 Oct 2025

Job Requisition ID:
Essity256465

Job Attributes
  • Seniority level: Mid-Senior level
  • Employment type: Full-time
  • Job function: Marketing and Sales
  • Industries: Manufacturing

Referrals increase your chances of interviewing at Essity by 2x

Get notified about new Brand Manager jobs in Springvale, Victoria, Australia.


#J-18808-Ljbffr

  • Brand Support Coordinator

    4 weeks ago

    Melbourne, Victoria, Australia Brand Collective Full time

    Brand Support Coordinator - Shoe WarehouseJoin to apply for the Brand Support Coordinator - Shoe Warehouse role at Brand CollectiveBrand Support Coordinator - Shoe Warehouse2 weeks ago Be among the first 25 applicantsJoin to apply for the Brand Support Coordinator - Shoe Warehouse role at Brand CollectiveShoe Warehouse brings quality, affordable footwear to...

  • Academy Brand

    1 week ago

    Melbourne, Victoria, Australia The Academy Brand Full time $60,000 - $80,000 per year

    Academy Brand is a locally owned and operated men's lifestyle fashion brand. We are looking for someone who is passionate about connecting with people, has exceptional communication skills, is driven by delivering strong results and  providing an amazing in store customer experience.We are currently looking for a Part Time or Full Time Retail Manager to...

  • Brand Manager

    1 week ago

    Melbourne, Victoria, Australia Total Promo Full time $90,000 - $120,000 per year

    Company DescriptionTotal Promo helps brands create memorable connections through custom, quality merchandise that truly reflects their identity. We work with businesses from all industries to develop promotional solutions that align with their goals, whether it's for a corporate event, product launch, or day-to-day marketing. We manage everything in-house to...

  • Brand Manager

    1 week ago

    Melbourne, Victoria, Australia Authentic Brands Group Full time $80,000 - $120,000 per year

    What You'll Do As Brand Manager – ANZ you'll be responsible for helping manage and lead the direction of Authentic's Lifestyle and Entertainment brands ensuring their continual growth and viability in the Australia and New Zealand market. You'll lead and manage relationships with ANZ licensees and Brand Managers in the US & Europe ensuring that the...

  • Brand Manager

    4 weeks ago

    Melbourne, Victoria, Australia BabyRest Full time

    OverviewBe among the first 25 applicants. Direct message the job poster from BabyRest. Join Australia\'s fastest growing baby sleep brand. BabyRest helps families live their best lives, fuelled by better sleep every day. For five decades, we\'ve helped shape the most beneficial, beautiful and safe sleeping conditions for babies and toddlers – helping the...

  • Brand Manager

    4 weeks ago

    Melbourne, Victoria, Australia BabyRest Full time

    OverviewBe among the first 25 applicants. Direct message the job poster from BabyRest. Join Australia\'s fastest growing baby sleep brand. BabyRest helps families live their best lives, fuelled by better sleep every day. For five decades, we\'ve helped shape the most beneficial, beautiful and safe sleeping conditions for babies and toddlers – helping the...

  • Brand Manager

    2 days ago

    Melbourne, Victoria, Australia Martin and Pleasance Full time $80,000 - $120,000 per year

    Join Martin & Pleasance, a proudly Australian-owned company committed to empowering healthier lives through our trusted range of health, wellness, and beauty products. We're looking for a passionate and commercially savvy Brand Manager to lead the strategy and execution of key brands within our growing wellness portfolio.This is a dynamic role for a brand...

  • Brand Manager

    4 weeks ago

    Melbourne, Victoria, Australia Maestro Talent Full time

    OverviewBrand Manager / Marketing Specialist (Beauty Area) role at Let\'s Maestro. This is a short-term contract based in Melbourne for a contractor who has prior contracting experience; Melbourne-based candidates only.This role supports the development and delivery of growth-driving marketing strategies and retail media plans across the beauty category. The...

  • Brand Manager

    4 weeks ago

    Melbourne, Victoria, Australia Maestro Talent Full time

    OverviewBrand Manager / Marketing Specialist (Beauty Area) role at Let\'s Maestro. This is a short-term contract based in Melbourne for a contractor who has prior contracting experience; Melbourne-based candidates only.This role supports the development and delivery of growth-driving marketing strategies and retail media plans across the beauty category. The...

  • Brand Manager

    1 week ago

    Melbourne, Victoria, Australia Asahi Group Holdings Full time $90,000 - $120,000 per year

    You'll be joining a passionate team that's serious about beer, not about ego. A place where bold ideas are encouraged, individuality is embraced, and craft is celebrated. This is your chance to help write the next chapter.Job No: 502991Work Type: Permanent - Full TimeLocation: MelbourneCategories: MarketingYour ImpactAt Mountain Goat, we've been pioneering...