Brand Manager

4 weeks ago

Melbourne, Victoria, Australia Elders Full time
Overview

Join to apply for the Brand Manager - AIRR role at Elders.

At AIRR, a proud business partner of Elders, you'll join a team that's hands-on, supportive, and genuinely committed to helping each other succeed. We welcome fresh ideas and give you the chance to take ownership, make an impact, and grow your career.

About The Role

We are looking for a Brand Manager to join our team on a permanent, full-time basis. Reporting to AIRR's Head of Marketing & Loyalty, the Brand Manager leads the management of AIRR's owned brands and key marketing strategies to promote to the AIRR member network of 300+ stores nationally and wholesale business. This role develops and delivers brand positioning, promotional campaigns, and marketing initiatives aligned with AIRR's strategic goals. It also supports company-wide events and ensures consistent brand presence across all channels driving brand performance, enhancing member value, and supporting the success of the AIRR network.

Responsibilities
  • Develop and implement integrated marketing strategies that drive brand, supplier, and private label growth
  • Collaborate with cross-functional teams and stakeholders to deliver aligned, effective marketing initiatives
  • Strengthen brand presence and customer loyalty through continuous brand development and targeted campaigns
  • Lead the planning and execution of major events and marketing campaigns, including the AIRR National Conference
  • Oversee marketing operations and support business initiatives through structured project management and execution
  • Contribute to a positive team culture by aligning with company values, supporting team development, and encouraging open communication
About You

To excel, you will have:

  • Bachelor's degree in Business (Marketing)
  • At least 5 years' Marketing experience, including proven success in a similar role driving strategic initiatives
  • Experience working within a sales organisation and/or agricultural industry highly regarded
  • Prior experience in relevant retail sectors or a national distribution network would be advantageous
  • Driver's Licence essential
About AIRR

AIRR is proud to be a part of Elders, the last Australian-listed major agribusiness. We invest in our people to ensure everyone who joins AIRR is set up to succeed, from training and conferences to industry experts well within your reach offering support and guidance. When you join the AIRR team, you have the backing of an iconic Australian agricultural brand and a team of passionate individuals supporting and challenging you on your journey.

We are looking for the next generation to be part of something big and drive our future.

For a greater insight into AIRR, be sure to check out our website at www.airr.com.au

If you are ready to grow your career with AIRR, please click on \'Apply\' today.

For more information, please visit our careers page. Please note, applications may be shortlisted as they are received.

At Elders, we strive to create a safe environment where everyone can thrive. We aspire to do this by recognising talent, promoting inclusion and celebrating diversity. No matter how you identify, we encourage talented people from all backgrounds, abilities and identities to apply for roles at Elders. We will accept applications from all people with the right to live and work in Australia.

Details
  • Seniority level: Not Applicable
  • Employment type: Full-time
  • Job function: Marketing and Sales
  • Industry: Farming

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