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Digital Activation Manager

3 months ago


Southbank, Victoria, Australia Spark Foundry Full time

Job Description WHAT BENEFITS DOES SPARK OFFER?**Be a part of the Publicis Groupe family, one of the world's most progressive and dynamic modern communications businesses, enjoying all the perks that come with our network offering:
  • A comprehensive Wholeself program supporting Physical, Mindful and Financial wellbeing
  • A creative, fun and rewarding office environment backed up by our
    Publicis Liberté flexibility approach "working your way, with us"
  • Access to our Global AI Platform,
    Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network
  • Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform Marcel Classes
  • A culture of open feedback and support to reach your goals through our Career Conversations program
  • A committed Diversity, Equality and Inclusion strategy driven through our
    Viva Women,
    Égalité, enABLE and
    Embrace (reconciliation action plan) programs
-
Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year

  • Parental leave policy with up to 18 weeks paid primary carer leave and generous secondary carer benefits
  • Access to counsellors, psychologists and professionals through
    Sonder an allinon digital wellbeing technology platform designed to support psychological, medical & safety needs

OUR VISION
Spark Foundry. Famously Effective. Not one or the other, both. The thrill of the idea made better still by the pride of watching it work. A magnetic combination. Attracting clients that become advocates and talent, driven to deliver. Award winning and business changing. But a vision cannot be realized without the right ingredients.

OUR VALUES

  • Allsorts
  • We believe it takes Allsorts to get magical work. Diverse thinkers and diverse thinking. In what we do and who we are.


Art and Evidence
  • Great ideas are only great ideas if they work. We believe it takes both Art and Evidence to thrive in the industry today. It's one thing to dream it but another to prove it and it's only great if you can do both.


Royalty Makes Loyalty
  • There is a return on treating clients and partners like royalty. Nurturing clients' businesses, listening to their needs and delivering excellence at every step allows us to build lasting and rewarding relationships.


Good Humans
  • Decency in everything we do. Be a Good Human, Always. No matter who you are or who you think you are.

THE PURPOSE OF THIS ROLE
Work on a world-leading luxury brand that is redefining the retail beverage market. Led by a passionate marketing team that is people first that are looking to reinvent and reimagine the their consumer product so many of us love


As the Digital Activation Manager you will be responsible for the end-to-end delivery across your account ensuring a high standard on digital brief responses, WIPs, business/quarterly reviews, reporting and campaign performance.


You will ensure the performance of your client campaigns and ensure the investment delivers against their business objectives whilst also building exceptionally strong relationships with them.

You will also be responsible for supporting, coaching, developing and overall management of an Digital Activation Executive and Coordinator

KEY ACCOUNTABILITIES

  • You will be responsible for campaign management, optimisation and analysis and work closely with our internal team, as well as the client to build out futurefocussed testing and optimisation roadmaps.
  • Paid search & social campaign management and comfortable working inplatform across SA360, Google and Microsoft Ads, Meta, Tiktok, Pinterest.
  • You will have strong client servicing experience and provide client leadership on search strategy, partnerships and tech opportunities
  • Develop and grow relationships with clients and client teams through paid search excellence Meet or surpass client performance targets
  • Oversee the execution and optimisation of paid search programs and campaigns
  • Support the Search Director in managing client WIP and reporting meetings to discuss upcoming initiatives and provide analysis & insights that go beyond just the numbers, alongside key actions

IDEAL SKILLS & EXPERIENCE

  • Experienced managing large client budgets and sophisticated paid search and social campaigns
  • Knowledge of programmatic campaigns will be advantageous
  • Strong project management skills with the ability to concurrently manage a team and individual task list
  • Strong experience across SA360, Google Ads & Bing Ads + GA360/GA
  • Demonstrated ability to articulate media strategy into performance media solutions and responsibility for reaching performance targets

What does life at Spark look like?
We offer progressive flexible working options to everyone at all levels - It's not a policy. It's behaviour led and reinforced throug