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Digital Marketing Manager
2 months ago
We are seeking a highly skilled Digital Marketing Manager to join our team at ENGIE. As a key member of our Digital Experience team, you will be responsible for driving online acquisition and retention strategies to achieve business growth.
Key Responsibilities- Develop and execute digital sales strategies to drive online acquisition and retention leads
- Optimize online performance through data-driven insights and conversion rate optimization
- Design and implement online journeys to maximize conversion rates for ATL and BTL acquisition campaigns
- Manage media strategies and agency relationships to ensure delivery of business outcomes
- Lead and develop a Digital Co-ordinator to support the team's objectives
To be successful in this role, you will need to have:
- Proven technical experience in digital sales strategy
- Experience in a similar role in the services sector (advantageous but not required)
- Ability to engage with stakeholders at all levels and influence commercial decisions
- Sales and outcome-driven mindset
As a Digital Marketing Manager at ENGIE, you will have the opportunity to work with a global energy leader, driving innovation and sustainability in the energy sector. You will be part of a dynamic team that is passionate about making a difference in the world.
About ENGIEENGIE is a global energy player with over 97,000 employees across more than 30 countries. We are committed to providing innovative energy solutions to households, businesses, and communities, while driving the transition to a carbon-neutral economy.
Our Business UnitsENGIE operates in several business units, including:
- Flexible Generation & Retail: Our retail energy business serves over 700,000 customer accounts, offering low-carbon products and services to help households manage their energy bills and emissions.
- Renewables: We are committed to developing an efficient power generation portfolio in Australia, comprising renewable and non-renewable sources, with a goal of generating over 3,000 MW of energy through solar, wind, and industrial-grade batteries.
- Global Energy Management & Sales (GEMS): GEMS provides energy supply solutions and risk management services to support clients in their decarbonization journey, while optimizing ENGIE's assets and contributing to value creation.