Project Marketing Manager

5 days ago

Southbank, Victoria, Australia Mirvac Full time
About the Role

Mirvac is seeking a highly skilled Project Marketing Manager to join our team. As a key member of our marketing team, you will be responsible for developing and implementing individual project marketing plans that deliver on stated sales and marketing objectives.

Key Responsibilities
  • Drive Mirvac and project procedures and processes to ensure effective implementation and delivery.
  • Develop project marketing strategies and ensure effective implementation and delivery.
  • Develop and manage project budgets and cash flows within project parameters to deliver targets and achieve most efficient ROI across all projects.
  • Ongoing measurement and analysis of campaigns to ensure strategies deliver on budgeted sales targets and cost per sale.
  • Reporting project targets and market analysis.
  • High level of financial accountability in approving and processing where required.
  • Assist with positioning brand, marketing activities and systems.
  • Enhance customer experience through customer service process, presentation, systems and programs to maximise sales potential.
  • Provide thought leadership on operational issues and work with project team to ensure project goals are achieved.
  • Analyse and interpret data and make decisions for marketing strategies based on insights from data analysis.
  • Foster strong relationships with other Mirvac departments to ensure overall delivery of project objectives.
  • Foster liaison with media, agencies, market research firms, PR companies and suppliers.
  • Management and reporting of project buyer profiles.
  • Manage relationships at state level with Marketing Manager.
  • Work with builders to implement products based on consumer needs/research.
  • Maximise PR and industry network opportunities.
  • Assist in driving a proactive social media strategy.
Requirements
  • 3+ years' experience in marketing or advertising.
  • Experience in project management.
  • Solid marketing experience in creative design, digital and social marketing, and working with agencies.
  • Property sector experience.
  • Appropriate Tertiary Qualifications.
  • Solid commercial/financial/legal/compliance acumen.
  • Good leadership and people development skills.
  • Good Microsoft Suite skills.
  • Social media platforms.
  • Google Analytics.
  • Financial management systems skills.
  • Strong written and verbal skills.
  • Diverse project skills.
  • Good negotiation skills.
  • Discretion, diplomacy and confidentiality.
  • Established industry networks.
  • Analytics and data interpretation.
About Mirvac

Mirvac is an Australian property group with a clearly defined purpose to 'reimagine urban life'. For over 50 years, we've dedicated ourselves to shaping Australia's urban landscape. Our evolution has been significant, growing from a small joint venture to a thriving ASX-listed property group that leads the way in sustainability, innovation, safety and placemaking.

We are proud to have built a culture of inclusivity, innovation and collaboration, becoming a place where people genuinely want to work. Two recent accolades to reflect this are:

·#1 in AFR BOSS' Best Places to Work in Property, Construction & Transport 2022

·#1 Company Globally for Gender Equality in Equileap's 2022 & 2023 Review

We also offer a number of competitive and unique benefits for permanent employees including:

·Flexible Work Arrangements

·Leadership and Professional Development Programs

·Unlimited Volunteer Leave and National Community Day

·Mirvac Pride Committee

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