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Marketing Content Specialist
3 months ago
This position reports to the Head of Marketing Content and Merchandising and is accountable for the day-to-day product listing creation, maintenance and project management as well as optimizing our listings to support the final conversion of customers in the purchasing journey.
We're looking for an innovative Marketer who is able to create informative, consistent product listings through effective project management and SEO strategy, to enable an optimised purchasing experience for our customer.
In this role you'll be responsible for:
- Managing our project management system, overseeing the reviewing and accepting new listing requests, ensuring they meet standard requirements and Content Guidelines for an optimal on-site experience
- Acting as an SME and managing the daytoday execution of the SEO strategy including; championing best practices, agency partnership, reporting and overseeing progress to achieve agreed targets.
- A customercentric approach to Content, through analysing visitor browsing and customer behaviour, ensuring consistency across all platforms, and regular competitor research to ensure our website content places the customer front of mind
- Working collaboratively with other teams in the business to improve website content and marketing material
To be successful in this role, you should be:
- University Degree qualified in a relevant field (Marketing, Communications or similar)
- Experienced within Content Management and SEO, preferably in a Retail, FMCG or eCommerce environment
- An effective communicator, with the proven ability to engage those around them to achieve professional excellence and business outcomes
- Have a proven ability to build and maintain effective relationships, through exceptional communication and engagement
- Able to manage multiple projects, with the ability to switch from one to the other seamlessly
- Comfortable working within a fastpaced, dynamic environment. Being agile and adaptable is key to success
- Inquisitive and ready to be challenged we're not afraid of putting in hard work to deliver a superior product
- Work with an incredible team to solve important challenges, helping to drive Australia and New Zealand's eCommerce future
- Your role has a lot of ownership, autonomy and little red tape
- You'll be empowered to achieve positive outcomes and your work will have a real impact
- You'll be at the forefront of the eCommerce industry with us and be part of a company that are the Pioneers of eCommerce in Australia
- Be an Intrepreneur, playing a hands on role in shaping our strategy at our HQ
- A range of employee benefits such as; complimentary Kogan First Membership, team exclusive discounts, Health & Wellness program, Learning & Development and Lunch & Learns, Hackathons, Team member referral program, Company and team events and celebrations, community engagement (volunteering) and extensive career development opportunities plus loads more
To apply
Express your interest in this opportunity by uploading your CV and Cover Letter, outlining your interest in the position and how you think you can help grow the Kogan business.
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