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Category Lead

3 months ago

Mosman Park, Australia Woolworths Full time

About Us

Cartology is one of Australia's leading retail media businesses, powered by the Woolworths Group. We provide targeted omnichannel marketing solutions and comprehensive closed loop reporting to help FMCG brands grow. With Cartology, brands can drive real customer impact in the moments that matter most, because we get customers.

Cartology is truly pioneering the future of Retail Media, creating, shaping and leading this new industry that connects brands to customers in new and exciting ways.

Be nothing but yourself in a culture that is inclusive and innovative. Work as part of an ambitious, smart and passionate team and belong to something meaningful as part of the Woolworths Group.

  • Full Time Opportunity - Surry Hills based
  • Flexible working options
  • Excellent opportunity for growth within the group


Cartology is the Woolworths Group's new stand-alone media business and the exclusive media partner to Woolworths Supermarkets and BWS. Cartology has been established to provide data-led marketing solutions for FMCG and liquor brands to build brand equity and drive sales performance by leveraging the Woolworths customer audience both in-store and acrossWoolworths Group digital platforms

Reporting to the Group Client Partnership Manager, this role will see you working as part of the high performing sales team. You will be tasked with successfully managing and driving revenue across a category vertical by engaging with both new and existing clients (suppliers). You will work closely with Client Partnership Managers and direct reports within your category to meet clients key business strategies and objectives.

What you'll do:

  • Manage a team to build and grow revenue streams from a portfolio of both existing and new business clients
  • Provide updates on business reporting including accurate sales forecasting and pipeline management for your allocated patch of categories.
  • Consistently meet and exceed monthly and quarterly revenue targets for categories within your area of responsibility
  • Work closely with your Group Client Partnership Manager and Client Partnership Managers as well as direct report's (Client Partnership Executive) to develop and actively maintain an effective revenue strategy plan for monthly and quarterly goals
  • Manage pricing (discounts and bundling) in line with agreed parameters set in Cartology's sales plan
  • Embed yourself in the Woolworths commercial team to ensure Cartology sales activity is aligned with the Woolworths marketing strategy & buyer category plans

What you'll bring:

  • Significant experience in multi-channel media sales that includes shopper customers as media end recipient
  • Lived in experience and proven success in growing multi-channel media sales to range of different client types
  • Expertise in managing campaigns that leverage a diverse range of coordinated media inventory (eg POS, print, email, targeted online, DOOH, radio and to a lesser extent TV)
  • Strength in forming relationships with Creative Agencies through targeting Business Development
  • Experience with selling digital media based on target audience characteristics
  • Experience managing a high performing, high energy media sales team


What you'll experience

  • The opportunity to grow within the group
  • Strong mentorship and development; opportunity to collaborate with some of the brightest and best minds in Australia
  • Hybrid or fully remote working arrangements depending on your home location
  • Unparalleled growth opportunities
  • Get your Woolies worth through team member benefits across all of our brands

#Work180 #LI-Hybrid

Endless possibilities with Woolworths Group

We're a proud part of the Woolworths Group – 200,000+ bright minds, passionate hearts and unique perspectives working together connected by a shared Purpose – 'to create better experiences together for a better tomorrow.'

Here you'll be supported and empowered to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week. Backed by a culture of genuine care, a flexible approach to work and the support to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.

Everyone belongs at Woolworths Group

Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team's diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems. As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.

We encourage all candidates to apply; please let us know in your application if we can support you with any adjustments in the hiring process.

You can learn more about working with us on LinkedIn or via #LI #work180.

Our Talent Acquisition Team and Hiring Leaders kindly request no unsolicited resumes or approaches from Recruitment Agencies. Woolworths Group is not responsible for any fees related to unsolicited resumes.