Events Specialist

2 weeks ago

Melbourne, Victoria, Australia MECCA Brands Pty Ltd Full time

The Role You Could Play

We are looking for a dynamic, experienced and innovative Event Specialist in our talented Events team to deliver the magic that is eventing at MECCA You will be responsible for launching our new stores in Australia and New Zealand, including our biggest store yet – MECCA Bourke Street flagship store This role is critical in MECCA's vision to deliver global best-in-class retail experiences, distinctive memories and moments for our customers, brands and teams.

As an Event Specialist, you will ensure that any MECCA event delivers on its brief and objectives such as brand awareness and engagement, education, social engagement, footfall and revenue. The role requires highly organised end-to-end event management, working with numerous internal and external stakeholders to seamlessly deliver every stage of event production from strategy and ideation to design, planning and evaluation. In addition to managing launch events for our stores you'll also be responsible for executing event programming in our Flagship store on an ongoing basis. The role has a strong focus on creating industry-leading and innovative external customer, partnership and PR events, as well as supporting the wider MECCA Event team on internal events.

Some of your key responsibilities include, but are not limited to:

  • Assume responsibility for the successful end-to-end delivery of MECCA Bourke Street flagship events including launch, MECCA New Store Opening events across Australia & NZ and related experiential activations in line with the overarching marketing campaign, brand strategy and achieving all designated KPIs
  • Prepare and maintain all event documents relevant to each event (concept designs, critical paths, site plans, risk assessments, run sheets etc.)
  • Manage a strong network of brand-aligned suppliers and partners - from caterers to local councils

At MECCA, our Marketing departments operates with a holistic approach, this an amazing opportunity to join our creative team and experience the best of both worlds: the perks of working in-house combined with the dynamic pace of an agency setting and endless creativity possibilities.

What You Will Bring

You will be a creative and innovative thinker with extremely high attention to detail and problem-solving skills. In this highly collaborative role, your exceptional relationship-building and stakeholder management skills will be paramount to your success, alongside an outstanding ability to influence others across all levels within the business as well as external suppliers and contractors.

In addition to a passion for beauty and an instinct identifying trends, our ideal candidate will have:

  • Strong experience as an Event Specialist or Producer within the beauty, fashion, luxury or event industries
  • Experience in event production, and large-scale brand activations
  • Exceptional project management skills including planning, communication, time management, delivery pathways and negotiation
  • Extensive technical knowledge of events and brand activations including experience design, activation infrastructure builds, AV, production, event admin, OH+S and risk management skills
  • Strong analytical skills and ability to make data-driven, concise decisions
  • Ability to work collaboratively and effectively in a fast-paced, flexible, team-based environment
  • Understanding of the legalities and parameters around running events including council and permit requirements

Your appetite for originality and excitement for delivering jaw-dropping, expectation exceeding events will see you thrive in this role, helping us to continue creating unforgettable moments for our customers, team and brands.

Your life at MECCA

Whilst we are singularly focused on our #CustomerFirst mantra, we know that wouldn't be possible without an incredible team that is guided by our MECCA values and motivated each and every day to be solutions focused, innovative, collaborative and adaptable, and have a bit of fun along the way

Some of our other team member benefits include:

  • Professional development programs and first-class digitised learning offering
  • Health and well-being initiatives
  • Reward and recognition programs
  • Access to bonus and incentive programs
  • Quarterly product allowance
  • Unlimited 40% discount

There are also so many other ways in which you'll be made to feel part of the MECCA story as we love to celebrate, surprise and delight our team along the way.

To learn more about life at MECCA Brands, follow us on LinkedIn at MECCA Brands or @lifeatmecca and for all current opportunities, visit

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