Event Vehicle Specialist, VIC

2 weeks ago

Melbourne, Victoria, Australia Red Bull Full time

The Event Vehicle Specialist works with the state (and sometimes national) marketing & sales teams to build and execute an exciting Event Vehicle (EV) program which is built to engage with local consumers to drive brand and can love. The ideation, planning, execution and reporting of the EV program and all related activity is in the realm of the event vehicle specialist while working at different events, connecting with local communities, and supporting different venues/outlets, you will be responsible for supporting the state sales & marketing team in: ensuring executional excellence; finding new opportunities; product availability to drive trial; providing feedback on venue/outlet execution; and supporting event operations.

RESPONSIBILITIES

Areas that play to your strengths

All the responsibilities we'll trust you with:

You will work cross functionally to support a variety of Red Bull events with the event vehicle & plan and report on the success within timely manner. You will work cross functionally to identify new opportunities to use the EV in a productive manner, which supports all business functions and aligns with the state & national strategic focuses, Supporting a variety of 3rd party events with the EV, from planning and liaising with organisers through to being at the event as support from the brand. You will keep the can at the heart of the EV program, always having cold cans at arms reach, create an exciting social following for the EV, planning & capturing local images, stories and activities to build our local face and tell the story of the EV on our managed social channels. You will within the framework of the Sales & Marketing plan for the state, find new opportunities to excite our consumers using the EV whether that be new networks, new events or new scenes with a focus on appealing to 18-24 year olds, in our focus playgrounds/audiences. You will be creative and innovative with the EV in order to spot opportunities, proactively work with your cross functional counterparts to realise these where they fit with state strategy, work with cross functional teams on new ideas to surprise our consumers with the EV (e.g. Athlete projects) and create great instagrammable moments. You will manage service schedules for EV ensuring all staff that operate vehicles have completed the necessary training and conduct regular vehicle audits to proactively identify & rectify required repairs or servicing needs. You will source a variety of DJs who can be used on a contractor basis for vehicle operations when needed and update the state marketing planner to give transparent annual overview of all event & EV commitments for the state to ensure efficient allocation of resource. Must have a clean driver's license. Exceptional organisation, time management and people management skills. Ability to adapt to challenging situations and make important decisions quickly. Physically fit and comfortable with manual handling. DJ experience (comfortable using CDJ 900/2000s & DJM 800 Mixer) Travel 30-40%

Event Vehicle Specialist, VIC

Red Bull

Giving wiiings to people and ideas since 1987

In the 1980s Dietrich Mateschitz developed a formula known as the Red Bull Energy Drink. This was not only the launch of a completely new product, in fact it was the birth of a totally new product category.

What drives usChasing our potential

Since the early days of Red Bull, an entrepreneurial mindset has always guided our approach to work and the environment we create:

Meaning

Find your meaning and use your strengths to achieve it

The bigger reason why you work. To contribute and add value to something or someone.

Freedom & Responsibility

Take real responsibility for yourself and your work.

To have the freedom to work on something the way you want to.

Mastery

Love life, love work, love to challenge yourself

Turn your talents into strengths to become excellent at what you do.

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